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This is so ridiculous.

It doesn't need a whole bunch of "development" or "figuring it out" or "more time to mature" -- none of that.

Lenovo, this very moment, sells a whole range of machines with the exact 15.3" OLED panel that would be perfect in an MBA.

I myself am sitting, typing this, in front of a $250 16" 3K 120HZ OLED portable monitor whose panel would also be perfect here.

It's breathtaking, with per pixel lighting, perfect blacks, "ProMotion" ... just the bees knees.

There's just no good reason for any of this to be taking years and years on Apples part.

How about offering screen options as a BTO choice?
If you think any company releases technology as soon as that is available, well... you're wrong.
They release their products when they see fit, and that most of the time does not coincide with your /our expectation. As simple as that.
 
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It's funny, and also just flat out infuriating.

There is zero good reason to not have these on MBAs, right now, at least as some kind of option.

The reason is that sales are strong with the existing hardware. They'll roll out features when sales start to dip, and not before. Assume that the 2036 MBA and MBP already exist.
 
It doesn't need to.
This is for the MacBook Air



100% of P3
Also overkill for the MBA



I personally don't care about this, and I doubt Apple will.
Is anyone worried about ... "anything at all" about 2019 Macbooks right now? (7 years old)
Especially non Pro models.

They can use it all to sell more AC+ subs that won't get used and just be pure profit.
Weren’t you the guy saying the Neo would be useless in 5 years?
 
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With the necessary disclaimer that i'm premature old fart of sorts 🙂

My current iPhone was the first "OLED" device i purchased. Not new to OLEDs, just the first i actually purchased.

By the time i was done setting it up, my eyes hurt; i literally had trouble focusing quite before even that.
Now in fairness, this is a combination of OLED + that theoretical 3000nits birghtness, but.. Very, very eye-popping. Not a fan. Just me.

In all honesty, if i had money to burn?
I'd buy the current M5 MacBook in a Pro-Max-GTi-All-Inclusive-V8 configuration. And keep it until it literally broke.
OLED at 14,15 or 16 inches would be a deterrent for me personally. Currently; maybe 5,7 years from now they'll be better.
 
The MBA screen is fine, but at this point the lack of touch feels old fashioned and having to use a fingerprint for login is crazy. Moved from a 6 year old Surface Pro to MBA M5 and there are many downgrades Apple need to take care of before changing the screen.
Maybe they could sort out scroll direction too so a mouse and trackpad can each work properly without third party apps…
 
Can it do 1000 nits like the MBP? How thick is it? How much power does it require? Will there be any image retention over a 6-7 year period? How color accurate is it? How is the panel uniformity across individual batches?

Stuff that does needs to be figured out before a major switch in technologies.

Typing this in front of my Benq OLED monitor with minor image retention after 3 years.

Finally a sane person that actually understands. The 'I neEd oLeD' and 'I nEeD 120hz' takes are mind-numbingly stupid. It's the same as the 'they should just put M4 and 16GB ram in the Neo' comments, where people just build a macbook air or pro in their minds and think that it will still be under $700.

Apple have the OLED iPad. If they thought that adding it to any Macbook was going to improve the product enough to increase sales, they would have done it already.
 

MacBook Air With OLED Display is Still Years Away​

The iPhone and Apple Watch have used OLED for years, but it is more complicated with bigger displays. Apple wants to transition its flagship Mac and iPad models to OLED, with OLED eventually used across all product lines.

So, the Studio Display with OLED is still decades away.
 
Why would Apple give consumers what they want at a price they can afford when they can upsell users on things they don’t want or need for several years instead?

because Apple and its products don't exist in a vacuum. There's competition and you can only lag so far behind on key technologies before it comes home to roost.
 
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Then don't be surprised, dear Apple, that iPhone Air isn't selling. People have gotten used to the fact that the iPad Air and MBA are seriously lacking in terms of display, and for many people, the display is the most important thing. For me, the display is also the most important thing, because ultimately, I spend the most time on the screen.
I don't need OLED, miniLED would suffice, but Apple is holding customers back years and really creating outdated products in certain aspects.
 
Many do not understand that Bill of Materials Apple custom makes is very precise in their design targets and costing.
 
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