HobeSoundDarryl
macrumors G5
My wife's ASUS laptop has a 16" 1920x1200 OLED display and it cost $500 less than a MBA.
So ordinary OLED displays aren't expensive.
This is not how Apple thinks. Which is more profitable? Will embracing more expensive OLED be appealing enough to make up for the cut to profit by not sticking with the "as is"?
ASUS doesn't chase Apple's sky high margin. Thus, they can put great value into lower-priced offerings. Apple is almost at pocketing 50¢ of every $1 paid towards their wares. 50%!!! In pursuit of "another record quarter," they are focused on cutting costs and/or raising prices to fatten that margin and pocket more, more, more!
A more expensive display technology won't cut costs. Will it allow them to charge more for it? Maybe? Do we want even higher prices? They are already priced relatively high as you point out.
Will enough units of an OLED MBair sell to make up for the added cost of including OLED with all that sell... and then some?
Why the ever loving **** is apple so slow to adopt more advanced display tech these days. This is the company that gave us High PPI displays with the iPhone 4 and the retina macbook pros and now they can't be bothered to provide us with higher refresh rate displays or OLED in laptops until 2029? Absolutely insane.
This Apple is focused on "another record quarter" above all else.
That Apple was probably focused on making "insanely great products" with a goal of "another record quarter" being a natural benefit of achieving that. In other words, one is focused on “record” above everything and the other could get that as a natural extension of rolling out dazzling products.
This Apple is cozy with Wall Street and has taken on enormous Wall Street debt.
That Apple abhorred corporate debt and seemed to much prefer keeping Wall Street at arms length. Look up what Apple debt was under Jobs and what it has become today. But sit down first. It's a shocker.
Perhaps both are similar in name only? Today's Apple is very different than yesterday's. Shareholder delight seems to be the primary focus on this Apple and it is doing a spectacular job at that. That Apple seemed to put customers above all... delighting shareholders by happier customers buying more and thus achieving "another record quarter" in a way that made it seem like it wasn't always shareholders > customers.
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