Damn, I feel like we're moving too quickly. We're getting new MacBook Pros every 8-10 months it seems.
Damn, I feel like we're moving too quickly. We're getting new MacBook Pros every 8-10 months it seems.
Yes…but what would be a plausible option would be to put the M5 in Mac Pro. That would be a big plus since A.I. seems to be the focus for the next few years.Makes sense to first release it in a product that has the software and OS to actually make use of it.
Yep, takes the shine off a new purchase way too quickly.Damn, I feel like we're moving too quickly. We're getting new MacBook Pros every 8-10 months it seems.
Volume/price per unit is likely a factor. The M4 was a new process (N3E vs M3's N3B), resulting in a lower volume, lower yield, and a higher price per chip - initially. Once efficiently scaled, they could rollout to Macs. Since it seems the M5 will use the same process as the M4, it makes sense that they are able to release a high-volume product from the start.I always found it so weird that the iPad Pro got the M4 first anyway.
Curious what will happen when they get to M7. Are they just going to disregard the already existing M7 motion coprocessor?
My iPad Pro M1 still smokes surfing the web and browsing YouTube.
They did it with the M2 Ultra vs. m3, pretty much.It makes no sense (at this point in Apple Silicon) to put the M4 Max in a Mac Studio to only 4 months later put an M5 Max into a MBP.
They're tools to do a job - what do you think should happen? Engineers kick back and relax and declare "job done!" because you bought a machine?Yep, takes the shine off a new purchase way too quickly.
Why do they feel the need to release new “major version” chips so fast? People quickly grow tired when there is no apparent difference between generation versions. They would be better off doing point or half generation differences, and then every few years doing a major version change (as they used to do with iPhones). If everything is the same every year, there is nothing to look forward to. People were always curious as to when macOS would finally be progressed to 11, but now that it’s just progressed one major version each year by default, no one cares anymore.
It is also about software that can actually take advantage of all the speed. The worst piece of software you can put on your M4 Max or whatever is iStat because it shows you how few applications can actually max out your CPU or GPU. So if the software you use can't fully utilize an M2, M3, etc -- the M5 is really just future-proofing, at best. But then, the argument goes, why not wait for the software to catch up and then buy the M7?It’s all about the m6 with the total redesign
Anyway - this doesn't stop me for over-buying horsepower. Because, as a man, I have that brain malfunction that tells me that more is always better. I'm just aware of my inherent faults and fortunately can afford them.
Agree with this 100%I actually think this would make sense- to lead with M5 MAX & ULTRA instead of saving ULTRA for last in a line. As an ULTRA owner, I would not do it again, knowing that Mnext MAX is no more than 6 months away and is likely to be about as powerful and cost substantially less. IMO: the (up to) 6 months as "king" is not worth it.
However, flip the apparent release schedule slots of BASE vs. ULTRA and that seemingly fixes everything, including maximizing profit for Apple too. MAX & ULTRA first, PRO & MAX in the usual October slot, BASE the following spring. In this flip, one could confidently pay maximum (revenue & profit) for an ULTRA, knowing they have at least a year (maybe even 1.5 years) of perceiving their Mac is most powerful Mac. Bread & Butter MBpros, etc launch on the very same Fall schedule as they do now, so no effect on them. Lowest price (and presumably lower profit) BASE Macs roll out last.
Among other things, this creates the natural pressure to pay up for a higher tier chip (and thus more profit per unit sold for Apple) vs. waiting around for the "bargain" Macs... which would then be the ones bumping into the impending Mnext release speculation. As is, BASE first facilitates "bigger number" rationale further fueled by cheaper pricing for BASE Macs. In other words, for a few months, cheapest price buyers can have the next generation number and still be on "latest generation" (number) for the longest time while other, pricier Macs only step up to the same number... or linger 2 numbers behind.
Speaking just for myself: I would never buy ULTRA again based upon the reality that Mnext no more than about 6 months away is likely to be about as powerful and perhaps more in select ways. So all the extra profit realized from me with that ULTRA purchase will not be realized again without ULTRA owning the crown for longer than a half year or less. No, that is not a call to delay launches at all- just consider flipping the releases around. And no, that should have little-to-no effect on the all-important Fall releases which could still hit at the exact same time.
Presumably, ULTRA is not able to be built first and BASE must come first, then PRO/MAX and lastly ULTRA. But whether that's technical limitations or just how it's been done so far is the big question. It seems Apple could target ULTRA first and then the rest would be engineering derivatives of it over the next year... instead of starting with BASE and building up to ULTRA over the same period of time.
And yes, I know well the counterpoint about market share to try to make sense of the "as is" schedule. I don't know that market share would change much with this concept either... but average profit per unit sold might go up and that seems all-important to modern Apple. 💰💰💰
For example, if guy who might typically buy MBair can't stand the wait for BASE, perhaps they move sooner to MBpro to get "latest chip power" and thus deliver greater revenue & profit for Apple. Maybe guy who might typically buy a Mini is pulled up to a MAX or even ULTRA Studio vs. waiting until the end of a generation to still buy Mini. Etc.
Seems like the latter. Simply having an architectural design change without much of way of improving performance isn’t that big an attraction for most of us.Can anyone update me please?
Is the M5 supposed to be an interesting hike up in tech from the M4 with key differences?
Or is it more of one of the other M series changes, where it's pretty much a light polish and tweak of the previous revision?
People who don’t currently own ANY Apple device are most certainly not tired of it.Why do they feel the need to release new “major version” chips so fast? People quickly grow tired when there is no apparent difference between generation versions. They would be better off doing point or half generation differences, and then every few years doing a major version change (as they used to do with iPhones). If everything is the same every year, there is nothing to look forward to. People were always curious as to when macOS would finally be progressed to 11, but now that it’s just progressed one major version each year by default, no one cares anymore.
Yes a lot of new Mac sales are directed to iPhone owners that never owned a Mac laptop, but it does require something that is very attractive/affordable with performance, not the Chip ID really mattering. Rushing just a thermals architecture for sustainable performance as mentioned in relation to iCloud services sounds fairly boring.People who don’t currently own ANY Apple device are most certainly not tired of it.And they are the intended customer. Sure, selling to someone that already owns one and simply can’t keep their money in their wallet is a nice bonus, but expanding the market to new users is always the goal.
The days of them NEEDING to sell over and over again to the same small pool of users is behind them. They’ve said in the past half their Mac sales go to folks new to Apple.
I think the iPad Pro got the M4 first because Apple needed the additional display capacity vs. the M3. The power efficiency was another bonus.Possible. But since there are rumors that M5 is already under production, it is possible for it to get a M5 update at this year's WWDC. Current iPad Pro is more than enough for any task and a processor upgrade is not really required.
I think they should focus on getting the best performance from each version, rather than drip-feeding them across ever-decreasing periods between ‘new’ releases.They're tools to do a job - what do you think should happen? Engineers kick back and relax and declare "job done!" because you bought a machine?
Why wouldn't it? If you look at any chart of Mac sales, it's like 48% Macbook Pro, 48% Air, 1% Mac Mini, 0.5% Imacs, and then 0.5% Mac Studio/Mac ProIt makes no sense (at this point in Apple Silicon) to put the M4 Max in a Mac Studio to only 4 months later put an M5 Max into a MBP.
Furthermore, if TSMC really does get its 2nm process online in 2H of 2025, as they keep promising, I find it hard to believe that Apple would let Qualcomm, Nvidia, and Intel beat them to deploying TSMC's latest advancements.