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I want Apple to ship better keyboards for all professionals. At least with the professional-level computers. If they want something sleek and hip, ship it with standard Macs etc. But a pro Mac should come with a keyboard that suits its name, and the keyboard shipping with the pros right now does not do that. It's designed with the idea of form being more important than function when it should be the other way around if it's really for people who use them to make a living.

How can you speak for all professionals in terms of what kind of keyboard they like? Some like less or more travel, less or more feedback, less or more keyboard noise, the type of switch, the style/thickness of keycap, the coating of the keycaps, etc. It seems to me you don't understand the various features of a keyboard and are laying the blame on apple. Nothing is stopping you from buying another keyboard that will cost around $100 that suits your typing style and preferences. Seriously just research mechanical keyboards. You'll be surprised at all the options out there. Plenty of people are happy with apple keyboards and those that are not are willing to will figure out what works for them. While you want Apple to figure it out for you. You don't even know what features of a keyboard you want! If your job depends on it so much, then it's all on you, not Apple to figure out a solution. And anyways it's all anecdotal. I can type just as good on my MacBook as I can on a mechanical keyboard that I use for gaming.
 
I'm always intrigued on this site when the word "professional" comes into play. Maybe someone in this thread can tell my if I'm a professional or an amateur.

I'm a professor, recently published my first book with a university press, and already had a few dozen articles and other chapters in print. I don't know if I qualify as a "professional" in this conversation though. My primary source of income isn't from writing.

But more relevant to this conversation, I've experimented with a handful (<10) of different keyboard setups and have found that I prefer Apple's magic keyboard lineup. They're familiar and comfortable and I really appreciate the standardization across different machines that I work with in the day-to-day of my . . . professional? . . . work.

All professionals depend on their writing in one way or another. But I'm glad to learn that you experimented with keyboards before finally making a conclusion on what works best for you. Meanwhile the OP hasn't done any experimentation and simply wants Apple to figure it out.
 
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