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If Apple was solely dependent on Mac sales to fully cover the R&D cost of Apple silicon then Macs would be 2x its cost at ~22.5 million units/year.
I would say Apple would have never developed Apple silicon - even back in the 68k/PowerPC if you compared current Macs and moderate name brand PCs they were within about $100 of each other and about neck and neck performance wise. The only way the PC crowd back then could claim inferior performance was to compare out of date Mac hardware to more current PC - if you knew anything about the actual hardware it was a joke. Even with that long term costs were cheaper for a Mac.

There was even a little joke in some some circles:
Why do people get PCs rather than Mac?
1) More software. (Still true)
2) Penny wise pound foolish (short term savings eaten up by long term cost)
3) IT department gets to justify its existence :p

"I’ve said it before,” says, IBM’s CIO, Fletcher Previn “when did it become OK to live like the Jetsons at home but the Flintstones at work?”

It gets comical when statements made can easily be disproven: "Still, Macs aren't available at many of the stores that sell PCs — namely the world's largest retailer, Walmart."

Really? I looked at the local Walmart page and Macs all over the place even refurbs. Pull the other one, it plays jingle bells. Is even the correct season (at least when I wrote this) :D
 
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I am here for snarky people like you. It makes my day that people like yourself expend the energy to berate total strangers online. Great existence!
"Are you absolutely bored, MR and have nothing better to do?"

So you'd rather berate the total strangers at MacRumors?
 
what I'd like to see is a version of the M1 Max with twice the CPU cores that activate only when connected to a power source. There should be a gap in CPU performance between the Pro and Max models.
 
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