Macy's becomes the first department store to sell outdated Macs.
Exactly what I was thinking.
Macy's becomes the first department store to sell outdated Macs.
Umm... I have that 20% coupon from Macy's... I bet I can't use it on Apple products...
A little odd considering Macy's doesn't sell any other electronic items or even appliances.
That sounds like Ron Johnson's plan for fixing JC Penny's.Macy's is collaborating with other brands to create a so-called mini-mall.
"Once had" they don't now. I think for good reason. Would you say you think this is a great idea?Really? You do realize that every other major PC manufacturer out there once had products in department stores, right? Even game consoles used to be popular in them.
Macy's isn't another Walmart, the stuff they carry isn't "low-budget junk" it is high end and name brand. Apple products will fit right in with those $80 plain white Tommy Hilfiger polos. It's not about Apple having more presence, it's about them having a partnership that will sell more products.
That being said I don't see this being much of a benefit to Macy's as Best Buy has carried Apple products for quite a while now. Or you know, the internet.
Yes it is a great idea to get your products in front of people. It usually helps sell the products"Once had" they don't now. I think for good reason. Would you say you think this is a great idea?
Was that Best Butt, or Best BudBest But has a dedicated section. It doesn't do much different than when it was a section of Apple products arranged my Best Buy itself. There is more branding, but they are still using the same employees and carry about the same number of products, so it's not a major change for retailers that already carry Apple products.
This is not the first time in a department store. It is the first in a long time, but Sears used to sell Macs. I bought a laser printer at Sears in early 1993, and they had Apple computers on display, and for sale, at that time. They stopped selling them when Steve Jobs came back, and focused on stores like Best Buy Computer City, Circuit City, and to a greater degree, CompUSA, until they started opening their own stores.
Best But has a dedicated section. It doesn't do much different than when it was a section of Apple products arranged by Best Buy itself. There is more branding, but they are still using the same employees and carry about the same number of products, so it's not a major change for retailers that already carry Apple products.
If Apple could arrange for these stores to handle product repairs, then it would make it much easier for consumers to feel that they don't need to be close to an Apple Store to receive quality service.
I didn't know Macy's sold anything besides clothes and jewelry. Seems kind of out of place to pick up a MacBook Pro there.