Uhh, how many people in person have even tried this keyboard? I just picked one up yesterday and I love it. And this is coming from someone who owns (and uses) 3 mechanical keyboards (Cherry MX greens, blues and browns) and a ton of other random wireless keyboards. The new keyboard keys have a lot more click to them which makes them feel closer to an old style mechanical switch than a typical scissor switch. Personally I can't wait till I can get a MBP with this keyboard embedded. And I am glad they aren't dead set on using that butterfly switch from the new Macbook - that keyboard is terrible IMO - on the outer keys it is difficult to tell if you even depressed it or not.That makes sense if someone has arthritis, but I have yet to meet anyone (in person) who prefers the "cheaper feeling" of the short travel VS. a regular keyboard feeling. I returned my new keyboard immediately because I couldn't find anything good about it.
I'm not going to be throwing away my mechanicals any time soon, but this is easily my favorite wireless keyboard (Second place goes to my logitech board which can remember and switch pairings between 3 devices, just for that functionality alone.)