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Microsoft to Respond to Apple's 'Get a Mac' Ads
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That's why Axel Springer just switched all its computer park to Macs then...some 12,000 PCs will soon find the dustbin...
He doesn't really quite understand the issues I'm afraid, being old doesn't mean its bad. OS X is descended from Unix (as you can see here) which was released in 1970.
The problem with ease-of-use is that its very difficult to quantify. And OS X does make some stuff harder so its easier at others. Overall I think its better as that's why I use it, but it doesn't mean that Windows is terrible as they both work pretty well.
Interesting, I still think you need another year to see what the competition does, but the iPhone does look promising.
Microsoft is a little late to the game after the bad press that Vista got at launch. I don't have any problems running 64-bit Vista but I'm paid to know quite a bit about computers as it is.
That's why Axel Springer just switched all its computer park to Macs then...
I'd be careful about these kinds of arguments, as they work both ways. So a company just switched their computers to Macs, therefore they're more reliable? I guarantee more companies use Windows PCs, so by the same logic, Windows PCs are better. Which is it? It can't go both ways. Unless of course, we all become bisexuals
Edit:
Eraserhead said:
Touché. As I said, though, it's all from my end-user experience...Windows has sucked for the things I've needed to get done, and my Macbook has served me well. Perhaps that'll change, but for now, consider that my official word
That's why Axel Springer just switched all its computer park to Macs then...some 12,000 PCs will soon find the dustbin...
Axel Springer are one company, and they're in publishing which is a traditional Mac stronghold.
This is very true. We shouldn't be celebrating. We need to be supporting and pushing more facts out there about Apple computers, because this move, if it's done in a way that works (not like that Vista logo posted earlier), than they definitely will steer some potential customers away from Apple.
But that's a pretty low blow, and will only make the ones on our end hate Microsoft and its operating systems even more.
just remember, next time you go to starbucks and pull out that macbook and get that superority complex - that guy with the dell paid less than you...for the same components. only difference was, different os. works for him. works for me (hell, i even use both). so who's the chump? really neither...since it works. however, you have the lighter wallet for that illuminating apple logo.
I was walking through the mall in town last week and there were a line of people sat on a bench outside the Apple store with macbooks and on the end of the bench there was a girl with her dell, just sat a little further away from the rest of them. Brought a little tear to mey eye..
I don't think Apple's target audience is the misinformed consumer who looks mostly at the lowest price.
That's for Walmart shoppers who want a Dell...
Microsoft has way too many greenhouses.
Apple doesn't work with PCs - Bootcamp, Bonjour, VMware Fusion, Parallels ?
Apple has security issues? Windows has issues, spyware, and all the rest
Apple doesn't have compatability? Apple is about to push a mobile Exchange friendly iPHone, and Snow Leopard will have Exchange Support built in.
Maybe they've got a big crate of Wow whupass... We'll have to see, but Apple's certainly more sprightly in any advertising duel. I'd imagine Microsoft will have a long lag time in making these ads, and Apple will be able to counter them.
If Microsoft wants to slander Apple, fine. But that will get the press revisiting the woe what is the wow of Vista. And they'll start doing awkward comparisons.
Attachments
#1 Give your paying customers something.... Vista Ultimate was supposed to have all these freebees.... Well to this day We got nothing.
#2 Fix your licensing model - Vista Home,Ultimate,Corp,Premium the Bill G edition come on!!! Make it one Vista Package!
#3 LOWER the PRICE!
#4 Organize the Vista Website.... it sucks.
#2 Fix your licensing model - Vista Home,Ultimate,Corp,Premium the Bill G edition come on!!! Make it one Vista Package!
#3 LOWER the PRICE!
#4 Organize the Vista Website.... it sucks.
60% higher than what? Sitting at $25-29/share for the past eight years is hardly anything to be proud of.
Quote from "Eight Years of Wrongness:" http://msftextrememakeover.blogspot.com/2008/06/eight-years-of-wrongness.html
"It's sobering to realize that during Ballmer's term as CEO, MSFT has underperformed almost all of its top tech peers (including AAPL, IBM, HPQ, SAP, INTC, CSCO, SYMC, NOK, ORCL, ADBE, RIMM, QCOM, Ebay, and AMZN), and badly lagged the major averages. We may even see our third plunge to test the 2000 lows during his watch. Unbelievable. There may be another major technology CEO with an equivalent or worse track record who is still in power, but a name doesn't come readily to mind. Indeed, its instructive to note the four companies who didnt make my list above: DELL, YHOO, Sony and Sun. In other words, four well-publicized flameouts/turnaround stories (depending on your perspective), all of which have new CEOs. Go figure.
There are too many issues to mention, but lets review some of the real lowlights:
Losing the DOJ and EU cases, which has resulted in $10Bs in fines and (more importantly) permanently damaged MSFT's reputation.
Failing to aggressively leverage MSFT's cash horde buying promising companies at the bottom of the dotbomb for pennies on the dollar (btw, not 20:20 hindsight on my part I posted that MSFT should do this in real-time back then).
The Longhorn clusterf!*k. The long-term damage of which continues to this day, will never be fully quantifiable, really began the process of confidence erosion in both the management team and company more generally, and may prove to be a decisive turning point from which the company never recovers.
Allowing Xbox to dig a $6B hole in the ground.
The "emerging bets" which collectively have been a bust.
Allowing IE to stagnate after risking the company and paying $Bs in fines primarily to beat Netscape and become the browser leader.
The major opportunities that were missed while leadership was otherwise preoccupied/distracted (Search, Advertising, Web 2.0/SaaS, etc.).
Losing digital media to AAPL.
The financially-retarded one-time dividend and the ongoing stock buyback games.
The sorry performance of the stock (which has resulted in part from all of the above).
I love the way in (defense of MSFT) people always mention how well there shares are doing compared to Apples right now.
Its like finding the village idiot on the train track, telling him he is about to die, and him responding with "yeah but I'm alive now".
Its like finding the village idiot on the train track, telling him he is about to die, and him responding with "yeah but I'm alive now".
Umm, too little too late?
Doesn't Microsoft realize that these ads have been airing for years now?
WinBlows forever!
Prolly turn out like it does in sports-- in a shoving match, the second guy who commits an offense gets called for the foul
He's a poster, just like you or I, who contributes money to the website, and has been here longer.
I think his point was that people upgrading their OS would see how bad it is, not people buying a brand new machine. And he's right, the more people see how bad vista is, the more it helps Apple.
I know people who buy a new PC every couple years just because the old one stops working due to software problems.
And you can get a mac for much less than $2000, that's a dumb number to use as an example.
You misunderstand what the battle is. It's not getting people to buy pc's instead of macs, it's getting XP users to upgrade to Vista. And that battle has been lost, big time. For the most part, people only end up with Vista when they buy a new machine, and many of those people STILL get XP installed.
Personally I find this whole thing rather humorous. As if Apple's 7%± and ad campaigns are having a serious effect on Windows bottom line. Did they ever think that Vista is having problems because it's terrible and not because of what Steve Jobs is doing? Heck even Windows users hate Vista. People have been fighting to keep XP on the shelves so they don't have to cripple their business if they buy a new PC. Maybe if Microsoft would release a decent OS then they wouldn't be losing market share. lol
Of course this could actually be a good thing for Apple. If Microsoft lets on that Apple is more than a fly on the wall, then more people might realize that Apple is a viable and maybe even better alternative
Did they ever think that Vista is having problems because it's terrible and not because of what Steve Jobs is doing? Heck even Windows users hate Vista. People have been fighting to keep XP on the shelves so they don't have to cripple their business if they buy a new PC. Maybe if Microsoft would release a decent OS then they wouldn't be losing market share. lolOf course this could actually be a good thing for Apple. If Microsoft lets on that Apple is more than a fly on the wall, then more people might realize that Apple is a viable and maybe even better alternative
Ditto on MS needing to rebuild their OS. Also agree Vista is not that bad, but it's not that great....
Well, just by the way I read your post, it seemed to start out somewhat defending MS, and by the end totally bashing them. (Which is what this entire post has become)
If that wasn't your intention, my apologies to you Mr. Ziggy
. Key features to be promoted include upgraded security and compatibility with both applications and devices.
Ok now this just had me Lmao
I assume that the devices are secure 'cause they don't have drivers
I see what your saying, that is a good point, at the Leopard launch OS X sold 67% of the copies that Vista did, when Mac OS X has only 4% as many machines. Though to be honest people haven't bought Windows in large numbers for existing machines since Windows 95 and Microsoft haven't failed yet.