Correct, They claim 7-10 hours of batter life like Apple claims 5 hours. In real world they produce 5-7 hours (based on your own study you posted), and Apple produces 3-4 hours in real life. That's EXACTLY what I said from the beginning. I'm not understanding your point... they produced almost 2x the battery life in both stated performance, as well as actual real-world testing. That's all I'm saying. I have a feeling if I were to say Apple is a fruit, you'd try to argue it as well.
My 17 inch dell, with 3 batteries lasts longer then the 13 inch ultra books you are talking about. Also, I have a generator with gasoline that can power my entire house!! How come apple can't do that??
Would you PLEASE stop comparing the Macbook Air 11" to other 13" ULV models? The Macbook air 11" gets 5 hours because it has a smaller battery. Shocking I know....