Why not? It has a feature previous phones did not have, namely IP67 water resistance. Why would you not use it?
Because the spec isn't actually that rigorous? Did you at least read 3 posts up before posting? (the Garmin explanations of what the specs mean).
I think one way in which Apple err'd was with AW0. People (inherently) take how robust that was with its IPX7 rating and think that the iPhone will be as durable as the AW0. Obviously, the original Apple Watch was engineered to have a much higher durability for water resistance than the iPhone 7's.
That's no indication that the iPhone 7 doesn't meet the IPX7 standard.
People ignore that these specs are proven in labs. The phone is in a tube of static water, which is increased in depth to prove the standard metric.
So many people exceeded the rating of the Apple Watch, that so many others feel they can just run out and perform similar measures with their 2016 iPhones.
They were given hints that this isn't the case. That Apple stated explicitly that water damage wouldn't be covered under warranty was certainly one to not be ignored. They didn't do this with the Apple Watch.
There were threads on this site where we discussed this at length previously. Many of us postulated how long it would be before people (not understanding the rating) would try their hand at underwater photography.
I think this is also part of the culture that Apple has created. That they would extend goodwill to lengths that no-one else would and cover off the idiocy of their customers.
Well, we've seen in recent days that trend has come to an end. (myself, I've been told at our local Apple store that "We treat all customers the same, regardless of whether they're long-time or brand new customers).
Take that with whatever grain of salt you will. Anyone pushing the envelope of coverage, regardless of the fact that they've been warned, does so at their own peril.
I am hoping that the OP does get coverage for this failure of the phone. We'd have to see a video of what actually happened to have any idea of if he exceeded the coverage or not. And, perhaps, Apple will be able to tell from metrics in the device (again, this was discussed previously). Hopefully a fair resolution comes to play in the end.
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...yet they marketed the IP67-rated iPhone with a guy riding his bike in the rain and a guy falling into a pool and are refusing to cover water-damaged iPhone 7 under any condition.
Did they market the guy falling in the pool? I haven't seen that commercial. Only thing I saw was the slide at the Apple event. Considering it's only die-hards that tune in to those, I'd hardly call a slide in their deck mass marketing.
I really do hope they did what was suggested in other threads and gave additional water resistance to their internal barometer and key components, so they can get the water pressure rating at time of death of the device.
People really should pay for their own fallacy.
