Hmmm?
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I hope at this point they switch to something more sensible, like iPad (March 2012) and iPad (October 2012), but I'm guessing it will be something like The new iPad (3rd generation) (with Lightning).
Good catch on Apple's own "official" unofficial naming. If Apple is using "The new iPad" as their written name then it can't really be claimed that "The new" is some sort of user error and WE are the dummies for reading it wrong.