Netflix Announces 'Basic With Ads' Plan Priced at $6.99 Per Month

[MacRumors]

Netflix today announced the upcoming launch of the ad-supported tier that has been in the works for the last several months. The new "Basic With Ads" plan is priced at $6.99 per month in the United States, $3 cheaper than the standard Basic plan.

Basic With Ads will be available alongside the Basic, Standard, and Premium plans, offering 720p streaming video. Netflix is also updating the standard Basic plan with 720p support when the Basic With Ads plan launches.

Netflix's new plan will offer most of the same TV shows, movies, and "personalized viewing experience," but subscribers will see between four and five minutes of ads per hour. Ads will vary from 15 to 30 seconds in length, and will play before and during shows and films.

There will be a selection of movies and TV shows that will not be available due to licensing restrictions, but Netflix has not provided a list of content that will be inaccessible.

Unlike with the plans without ads, the ad-based tier will not support downloading movies and TV shows for offline viewing.

Netflix Basic with Ads is set to launch on Thursday, November 3 at 9:00 a.m. Pacific Time. It will be available in Australia, Brazil, Canada, France, Germany, Italy, Japan, Korea, Mexico, Spain, the UK and the US.

Article Link: Netflix Announces 'Basic With Ads' Plan Priced at $6.99 Per Month

 

[1557750]

Netflix is the definition of “basic”.

 

[GizmoDVD]

Reminder - you don't like ads? Pay $9.99. You are not forced to sign up for this plan.

Ready for the "ads suck. Netflix sucks. bla bla bla".

Just pay $10 and no ads.

 

[Wiesenlooser]

Will be 12.99 in 2 years.

 

[temende]

Seems like a good move on their part. For me the extra $3/month to not see ads is well worth the money.

 

[SW3029]

lol America is on 4K, Netflix. FYI in case you were wondering why your subs are down

 

[erikkfi]

You’re going to pay only $3 less and subject yourself to ads? Who is this for?

 

[mnsportsgeek]

Reminder - you don't like ads? Pay $9.99. You are not forced to sign up for this plan.

Ready for the "ads suck. Netflix sucks. bla bla bla".

Just pay $10 and no ads.

iF iM paYiNG tHErE sHOuLdNT bE AdS

 

[dlewis23]

720p for saving $3. Yeah NO!

 

[sw1tcher]

Looks like I was mostly correct when the majority of commenters assumed it would be in 480p quality.

Apparently no one read the Bloomberg article because nowhere does it say that this ad-supported and discounted plan will be in 480p. Nowhere. Yet people here are assuming that it will be.

My guess? $6.99 or $7.99 (same as the Disney+ with Ads plan) with ads, 1080p resolution, and limited to 1 stream at a time. Don't want ads? That'll be $9.99 for the basic plan (480p resolution and 1 stream at a time). Want no ads and a higher (1080p) resolution? That'll be $15.49 for the standard plan. Want even higher resolution and more than 2 streams? That'll be $19.99 for the premium plan.

 

[Paul Shields]

No way I'm ever paying and also watching ads. On any platform.

 

[antiprotest]

Reminder - you don't like ads? Pay $9.99. You are not forced to sign up for this plan.

Ready for the "ads suck. Netflix sucks. bla bla bla".

Just pay $10 and no ads.

You can say that about almost anything. "Just pay." Don't like how this country operates? "Just pay" to buy a continent and form your own. Don't like how iPhone works? "Just pay" to invent your own phone. Don't like your wife? "Just pay" and create another human from the ground up.

Don't like people complaining about Netflix on MacRumors? "Just pay" to buy the site and ban those users. But can you afford to buy MacRumors? And even if you can, is it worth it to you to buy the site just so you can ban those people? Well, some people don't want to pay Netflix that amount and still get ads, and they don't want to pay more just so to get rid of those ads.

You can always say "just pay." However, affordability (how much different people can budget for something like this) and value (what you get for how much you pay) are also two relevant factors in intelligent conversations. In fact, I will change my opinion and agree with you if you will "just pay." But it's probably not worth it to you.

 

[Mr. Dee]

I already get Prime for free through my company and YouTube fills in the gap.

 

[mw360]

They’d get more eyeballs if they showed the ads while you’re browsing for something to watch and not during whatever it is you finally settle on.

 

[dz5b609]

That's some pretty aggressive pricing.

 

[ghanwani]

You’re going to pay only $3 less and subject yourself to ads? Who is this for?

For those who cannot afford to pay the additional $3!

Every couple months you can use the savings to treat yourself to a nice frappe.

 

[dz5b609]

720p for saving $3. Yeah NO!

Basic plan was 480p before today. So it's just ads for 3 dollars less. Compared to 4k it's 11 dollars cheaper and compared 1080p it's 6 dollars cheaper.

 

[glsillygili]

In a few years Netflix will charge $13.99 for their 480p no-ads plan and say listen we have an ad-supported plan for only $9.99! What a bargain

 

[NYCValkyrie]

I mean I guess it's better than 480 but 720p is still ridiculous in this day and age. You have to literally down-convert the files for this output as everyone shoots at at least 1080p at this point. Sometimes we shoot in 4K but it's easier/cheaper to up convert the 1080p to 4k.

 

[iAppleOrchard]

Being completely honest, this should be free.

I bet Netflix will be making more money than they would with their "basic" plan.

Also, 720p...

 

[sw1tcher]

Netflix Basic with Ads is set to launch on Thursday, November 3 at 9:00 a.m. Pacific Time. It will be available in Australia, Brazil, Canada, France, Germany, Italy, Japan, Korea, Mexico, Spain, the UK and the US.

It should be pointed out that Canada and Mexico will get this Basics with Ads plan on Nov. 1, a couple days before the U.S. and other countries. Meanwhile, Spain gets it on Nov. 10. I don't know why the Netflix press release doesn't state this.

 

[ponzicoinbro]

They better be hi quality ads.

From respect brands only.

If it is youtube type ads.

It’s gonna be full of scams and ****.

 

[dz5b609]

I mean I guess it's better than 480 but 720p is still ridiculous in this day and age. You have to literally down-convert the files for this output as everyone shoots at at least 1080p at this point. Sometimes we shoot in 4K but it's easier/cheaper to up convert the 1080p to 4k.

Yeah you have no clue what you're talking about.

 

[mcfrazieriv]

This should just be free. Ads will grow in length and in number as time goes on. And I imagine it will loop the same ads over and over again like most do.

 

[sw1tcher]

In a few years Netflix will charge $13.99 for their 480p no-ads plan and say listen we have an ad-supported plan for only $9.99! What a bargain

There isn't going to be a 480p plan anymore. That "Basic" plan will now be 720p as well as this "Basics with Ads" plan