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Netflix today announced a price increase, which will make the standard and premium plans more expensive, while pricing on the entry-level plan remains the same.

netflixplanpricing.jpg

The basic plan that limits quality to standard definition continues to be $8.99 a month, but the standard plan will now be priced at $13.99 (up from $12.99), and the premium plan will now be priced at $17.99 (up from $15.99).

The standard plan lets people watch in 1080p quality and includes streaming on two screens, but those who want to watch 4K Netflix content or watch on up to four screens at a time need to subscribe to the most expensive premium plan.

Netflix previously raised prices in January 2019, raising the cost of the standard tier from $10.99 to $12.99 and the cost of the premium tier from $13.99 to $15.99.

The changes will take effect immediately for new customers who sign up to Netflix, and current customers will see the updated prices on their bills over the course of the next two months, according to CNBC. Customers will get a 30 day warning prior to the price hike.

During the last Netflix earnings call, Netflix COO Greg Peters said that if Netflix is delivering more value for users, then there is "an opportunity to occasionally go back" and ask members "to pay a little bit more."

Article Link: Netflix Raises Prices, Premium 4K Plan Now Costs $18 Per Month
 
Trouble is if Apple had similar content then I’d get rid but it doesn’t and kids also have it on there tv’s so might have to bite the bullet if they increase in the UK too
 
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I cancelled when they starting cancelling shows like The OA and Mindhunter.
I don’t get how they can justify raising the price when their current strategy is attract new people with new shoes then cancel that show after a season or two and without a proper ending.
 
As the value proposition increase fee increases are expected.

But 27%+ in less than 24 months raises an eyebrow. Not saying it isn't justified as demand for 4k increases but they have to be careful.

Anyone who goes full-indigence over this is certainly over dramatizing it.
 
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