Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
The time has come.

Screen Shot 2022-08-18 at 6.03.19 AM.png
 
I wouldn’t mind commercials if they had some quality in them. I get exhausted seeing the same three commercials. The app commercials and the app looks nothing like the commercial. If we are going back to cable can’t we get some Fortune 500 companies to spend millions on a fun laughable commercials.
 
  • Love
Reactions: compwiz1202
No way! Netflix has some decent stuff!

But… only if there’s password sharing does it actually seem worth the $19.99 entry fee for HD and four screens max.

I guess $8 to access the shows and movies is reasonable with ads. But it better be HD quality, and able to show on four screens at the same time.

And, we should all expect this $8 Ad supported tier to be $10 in a year, because of some asinine reason Netflix makes up like: “we have to hike prices again unfortunately because people just aren’t watching enough advertisements, and password sharing is still leading to not enough people watching ads. We really need to charge more money so people watch more ads, because we always make logical sense. We are very smart. Trust us.”
You think these companies are ever consumer focused. They’ve got us all fighting against each other so we just ignore the big problem. Big corp America.
 
I was going to try out Netflix or HBO Max, two of the services I have yet to get into. However, Hulu goes up in price on Oct. 10th, so I'll do that for a couple months while it's still cheaper, then switch to Disney+ since that will go up on Dec. 8th


I wondered about that. Back when I was doing my free trial of ATV+, I could DL stuff, but wasn't sure how long they'd last. Is it a timed thing where after a certain time, you need to "check in", least they become unusable? Somebody said you can still watch them if your sub ended, but that can't be true. The bigger issue is having a 64 GB iPad, that would get filled up fast (dunno how large the files are, but unless there's an option for 1080p, I'm guessing that wouldn't be feasible). To me, having 64 GB as a base storage is just wrong, more so than not making 4K standard :D
I download shows to watch at the gym and they seem to expire after like a month if I don’t don’t renew the download
 
  • Like
Reactions: ackmondual
What's the PR disaster? It sounds like ad-supported plans typically don't allow downloading. Besides, no one is being forced to go with an ad-supported plan. Other (ad-free) plans will still be available.

Has it been a PR disaster when Apple offered the iPhone SE with older tech and potentially less desirable features? No one has been forced to go with the SE. Other iPhones options were and are available.
The "PR disaster" is when Netflix revenues continue to drop even with all these changes. I think lots of people, including families, are going to move from full-time Netflix subscriptions to short-term subscriptions. They have gotten way too pricey to just set and forget. Even now, the only reason I don't suspend the account for a period is that my daughter may be watching it. If they kick her off my account, my account goes into hibernation. There's a few good shows but nothing that I need to watch when it comes out. BTW, I would not be surprised if they try to counter periodic activations by switching to the HBO-style episode per week model. That's the kind of change that happens when you start thinking of your customers as adversaries.
 
"... will allow subscribers..."

Wait, you'll have to pay for this? I guess this will be US only, because in my "poor" region, I'm paying 4.66 EUR for HBO MAX and 7.99 EUR for Disney+. A service with subscription AND ads can't compete with these prices. It would have to be like 0.99 and that's still 0.99 more than I'd be willing to pay for having ads show during or in-between shows.

LOL, that's because the Euro has taken a dive relative to USD (or the dollar has gotten really strong, take your pick). Since corporate results are reported in dollars, just wait.
 
Well there's a bay for pirates.... I have a feeling it will get more crowded in the upcoming period.
I cancelled my Netflix subscription long ago - mainly because I only care for the Witcher TV series and nothing more.

While I will not be visiting any Bay, I will pay for the sub once the whole series come out, binge watch it and then cancel again.

Lovely times we live in.

What the Netflix marketing people don't realize is that loyal consumers "go shopping" when they experience what they see as an egregious price increase. In this case, I'll be switching from just leaving my Netflix subscription always on, to suspending it for long periods until I can save up enough good material to binge.
 
The "PR disaster" is when Netflix revenues continue to drop even with all these changes. I think lots of people, including families, are going to move from full-time Netflix subscriptions to short-term subscriptions. They have gotten way too pricey to just set and forget. Even now, the only reason I don't suspend the account for a period is that my daughter may be watching it. If they kick her off my account, my account goes into hibernation. There's a few good shows but nothing that I need to watch when it comes out. BTW, I would not be surprised if they try to counter periodic activations by switching to the HBO-style episode per week model. That's the kind of change that happens when you start thinking of your customers as adversaries.

Continues to drop?? Netflix revenue has been increasing year after year for at least 20 years.

In the 12 month period ending June 30, 2022, Netflix revenue was up 12.5% year-over-year to more than $31 billion.

Below is a chart showing Netflix quarterly revenue since Q2 2011 (over ten years). Revenue was higher each and every quarter.

Netflixrevenue.jpg
 
What the Netflix marketing people don't realize is that loyal consumers "go shopping" when they experience what they see as an egregious price increase. In this case, I'll be switching from just leaving my Netflix subscription always on, to suspending it for long periods until I can save up enough good material to binge.

Me too. I have always maintained Netflix, but dip in and out of the other services. Increasing the monthly has me debating about canceling from time to time. I hate the idea of losing my queue, but there’s real competition in this space and paying in a month where I don’t have time to watch much feels wasteful.
 
  • Like
Reactions: KurtMann
This is mostly in line with every other ad supported streaming plan. I still think Netflix has gotten way too greedy though and this ad supported plan just seems like a kneejerk reaction to the backlash. They've gotten complacent and offer no real competitive advantage over other platforms. The fact that their $10 plan is still 480p is just sad and embarrassing.
 
The basic plan being limited to 480p is hilarious. HD has been mainstream for like 20 years and Netflix advertising it as a premium feature. You get it standard on the free-to-view channels here in the UK.
The majority of households in the UK subscribe to Sky, and Sky is still SD as standard with an additional fee for HD (and the additional fee gets you 1080i, which is more or less equivalent to 720p).

A non-trivial number of people in the UK still pay for a black and white only TV license.
 
  • Disagree
Reactions: Macative
I had netflix back in the day when you got 2 dvds a week (one plan anyway) and got to do some streaming, i haven't really had it since. I dont like ads so when i do get around to paying for netflix again, it'll definitely be one of the higher tiers.
 
Just wait until you see that the ad supported tier is more expensive than Netflix used to be without ads.

That's probably inevitable but would still be inexpensive compared to twenty years ago when Netflix was just DVD rentals with pricing of $13.95/month (up to 2 DVDs at a time), $19.95/month (up to 3 DVDs at a time), $29.95 (up to 5 DVDs at a time) and $39.95/month (up to 8 DVDs at a time).

When you compare to what premium cable channels used to cost, Netflix used to cost, etc., I think some people have become spoiled by cheap entertainment prices in recent years.
 
  • Like
Reactions: ackmondual
Honestly, Netflix has been a hot mess from before streaming days. Even when all their business was from DVDs, their website was a mess and hard to find anything.
 
Sounds like that'll be frustrating for users. Especially if they have to pay and it still has ads and limited features
 
That's probably inevitable but would still be inexpensive compared to twenty years ago when Netflix was just DVD rentals with pricing of $13.95/month (up to 2 DVDs at a time), $19.95/month (up to 3 DVDs at a time), $29.95 (up to 5 DVDs at a time) and $39.95/month (up to 8 DVDs at a time).

When you compare to what premium cable channels used to cost, Netflix used to cost, etc., I think some people have become spoiled by cheap entertainment prices in recent years.
You're comparing services that used to have, at most, a million subscribers across the U.S. Not hundreds of millions worldwide. Those prices back then were justified back when the service was so relatively small.

Continuing to raise prices today is nothing but greed, and is starting to exceed anything resembling value. People were happy to support reasonably priced video entertainment when it became a thing. And people are somewhat hooked now, but are still steadily dropping it as the prices become obscene.
 
  • Love
Reactions: compwiz1202
I don't read into what YayAreaLiving said as actively wishing for bad things as much as just hoping people realize they're not getting value for their money and force Netflix (by quitting) to actually give more value (like 1080p on $10+ plans). It's called voting with your wallet. Why should I be forced to pay for a 4-stream package just to get decent image quality?
That's exactly my view. There should be a base 1stream lowest quality, and then pay for more streams or more quality or a combo of both. And then ads would give you a discount
 
  • Like
Reactions: KurtMann
I wouldn’t mind commercials if they had some quality in them. I get exhausted seeing the same three commercials. The app commercials and the app looks nothing like the commercial. If we are going back to cable can’t we get some Fortune 500 companies to spend millions on a fun laughable commercials.
Especially if they air an absolutely annoying commercial sometimes more than once a commercial session.
 
  • Like
Reactions: Osxguy
What the Netflix marketing people don't realize is that loyal consumers "go shopping" when they experience what they see as an egregious price increase.

As a data scientist in business who may or may not have worked for Netflix, I can say the marketing and analytics business functions are 100% aware of how pricing decisions impact customer behavior over the long term. The problem is that even the VPs who operate these departments do not have true decision making authority within the monolith that is the Netflix biz model. The decisions are made by the top execs, who - since the company went public - are looking for short term profit. Nobody on the board gives 2 ****s what Netflix's earnings will look like in 3-4 years. And the marketers and analysts? We sit back and watch things burn from the inside out.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.