Money first and second That A19 Pro probably will have a higher SC compared to M4
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New 12.9-Inch MacBook Could Launch This Year Starting at $599
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>12.9 inch display
it's going to be like the original 2015 12 inch form factor but bezels reduced
the bezels on that thing were massive so you could definitely squeeze nearly a whole inch out of it.
very excited for this
it's going to be like the original 2015 12 inch form factor but bezels reduced
the bezels on that thing were massive so you could definitely squeeze nearly a whole inch out of it.
very excited for this
Well Apple officially sells an M1 MacBook Air through Walmart for $650, which is currently discounted at $600, without worrying about canibalizing the things you said they don't want to canibalize.
Remember the bezels on the 11” MacBook Air?>12.9 inch display
it's going to be like the original 2015 12 inch form factor but bezels reduced
the bezels on that thing were massive so you could definitely squeeze nearly a whole inch out of it.
very excited for this
Hey, can we put an end to the ageist, sexist cracks about grandmothers? It's a shopworn stereotype!
If anything, it's a broad swath of teens and young adults who are the less savvy ones having gotten used to simply whipping out their phones, who know little about RAM, CPUs, and different operating systems — and are using advanced tech merely for taking snapshots and posting on Instagram and X.
In contrast, many seniors, who have used computers going back to the Apple ][, the first IBM PC, and the original Mac, can handle technology with aplomb, have worked with many OSS, use laptops as a tool, eschew social media, and do meaningful work.
Many seniors, including grandmothers, are astrophysicists, data analysts, computer programmers, economists, etc. and they have no problem whatsoever navigating technology and using it to its fullest.
Let's face it. Millions of people OF ALL AGES know little about tech specs; millions OF ALL AGES are daunted by technology, its set-up, and ins-and-outs; millions more couldn’t care less and use it as they see fit; and millions beyond that have other interests, skills, and abilities. We shouldn’t mock them; they're happy using technology as they deem best; or are struggling with other matters; or simply living a good and productive life.
In any case, enough of the smug, patronizing grandmother memes common among tech users and commenters in tech forums. It's far too often someone's aged grandmother who is the archetype of the hopelessly lost person who can’t learn, can't absorb tech tricks, and is a tech dummy who buys a laptop merely for “nonsensical posts on Facebook”. (There's a rich irony to such a crack given that we're here posting “nonsensical” comments on MacRumors!)
<soap box off>
P.S. As to the rumored new 12.9” device… Many people, including corporate executives, researchers, pollsters, international travelers, students, musicians, lawyers, physicians, Mac fans, etc., who are often in different locales and venues, would love a lightweight laptop — a one-piece, single device with built-in keyboard and case — for real work on-the-go (and, yes, occasional entertainment). Many are grandmothers!
They want such a device for their professions and for much more than light entertainment or keeping in touch with their “grandsons”! 😎
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Wow, this would destroy the 13-inch MacBook Air sales. Most people I know who purchased it would have been absolutely fine with something like this.
As long as the screen is still decent quality, I can see us purchasing many of these at work for office staff who only use productivity software.
As long as the screen is still decent quality, I can see us purchasing many of these at work for office staff who only use productivity software.
I'd absolutely be interested in a smaller and lighter MacBook (than the 13" MBA) and would be willing to make some tradeoffs for such a thing and bonus if it is less expensive. The A18 Pro would still be a beast at most common tasks. However if it is just a cheaper MacBook that is the same size or heavier than I'd just stick with a MBA.
When Apple switched from Intel to its Apple Silicon processors with lower power consumption and heat dissipation I expected an ultra thin Mac to be announced. So the only remarkable thing is that it took so long.
Mac shipments increased. Maybe they think there’s a market for even cheaper MacBooks?
iPad shipments go up and down and I don’t know the margins in an iPad that was as low as $270.
I guess it’s nice to have more options.
iPad shipments go up and down and I don’t know the margins in an iPad that was as low as $270.
I guess it’s nice to have more options.
Math checks out, I used my TI 83
surely youve read enough posts on here on what Apple has said for over a decade...
iPads are touch first devices.
Macs are keyboard/mouse/trackpad first devices.
Those who want a cheap iPad sized real Mac will now have a price competitive option.
But you wont be getting touch on it.
I've used Surface tablets with keyboards and mouse and that still works better than touch in most cases.
hitting a well spaced, decent sized button is about the only time you can/want to touch the screen.
our IT department was buying touch screen laptops for a while.
the users didnt use them for the software we ran.
so they went back to regular non-touch laptops and saved money.
Exactly. This product doesn't make sense as the M4 base model has already been down to $799 with various retailers over the past couple weeks and will see further discounts as the year progresses. It's the iPhone 16e strategy where you offer the cheapest hardware you can find for the highest possible price that those customers will pay who just walk into the Apple store and ask for a cheap entry level device. At least the 16e was heavily carrier-subsidized when it launched.
But this is another 13" device. If Apple put this chip in a 12" Macbook (without the serial defects this time) then it would be a great offering. But the 13" Macbook Air is already as compact as it gets for the screen size. We have seen what happened last time Apple tried to make the Macbooks thinner and lighter and that was the disaster known as the butterfly keyboard generation.
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Not with Chromebooks being required in many school systems. Students are literally growing up using cheap Chromebooks in school.
I think it’ll do well.
I also think it’s a strange move from Apple, who seem to prefer profit margins over unit sales.
I also think it’s a strange move from Apple, who seem to prefer profit margins over unit sales.
I don’t believe it will be $599. I do think it will exist to upsell you to something else. Maybe it’s a way to increase the price of the Air.
perhaps you and your use case arent the target market for this device then.
i have 10 year old Macbook Airs that have that spec and work well.
The person I gave one to just does simple writing tasks.
He loves it.
I even set his Word documents to open in Pages and he adapted really quickly to it.
And no subscription fees each year.
The way he adapted so readily as a non-tech user made me rethink my Office 365 subscription.
I'm letting it lapse this year and see how I go with Apple apps to open anything people send me.
Or use OpenOffice as a fallback.
I had a year in a recent job using corporate calendar and newsletter DOC templates.
Even with the same installed fonts on Mac and PC the file opened and formatted differently enough to be painful.
Most of us never needed anything more than what Office 97 did.
Throwing in CoPilot and upping my sub fee without asking was the final nail.
I hear you.
I love the old 11" Macbook Air. Really easy to travel with.
But the bezels are huge and you could probably fit a 12.9" in the same body. And higher res screen.
