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New Analyst Mockup and Sales Estimates for Apple's Tablet

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Apr 12, 2001
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093359-muster_tablet_mockup_500.jpg


Image from Piper Jaffray
Fortune summarizes a new research report from Piper Jaffray analyst Gene Munster, who estimates that Apple could sell two million of its rumored tablet computer in 2010 at $600 each, adding a small but not inconsequential 3% to Apple's revenue stream for the year. Munster also provides a mockup (above) of what he believes the device will look like.
The device, as he sees it, will…

- Be similar to an iPod touch, only larger, capable of running most of the 70,000 applications on the iPhone App Store plus a new category of apps designed for the bigger screen.
- Will be used primarily for Web surfing, e-mail, and digital media, competing with netbooks without being a netbook.
- Will be priced between an iPhone and a MacBook -- between $500 and $700.
- Is likely to include a 3G cellular modem and could be subsidized by a carrier -- either AT&T or Verizon.
- Will sell better than Apple TV did its first year (1.2 million units).
- Could in fact sell 2 million units at $600 each to generate $1.2 billion and add about 3% to Apple's revenue stream in calendar 2010.
Click to expand...
Munster stands by his previous comments claiming that the device will launch in 2010, noting that he has received word from component suppliers in Asia that Apple's orders with them for the new parts of the new device are scheduled for delivery late this year, pushing the device's launch into early 2010. Other sources, however, have claimed that Apple's tablet computer could launch early as September.

Article Link: New Analyst Mockup and Sales Estimates for Apple's Tablet
 
Article Link
https://www.macrumors.com/2009/08/07/new-analyst-mockup-and-sales-estimates-for-apples-tablet/
So basically a larger iPod touch...
I can see the dedicated apps for this being possibly an iWork suite
 
Is it just me or is the only difference between macrumors and all these analyst firms is that they get paid a hell of a lot to make up stuff?

I see they're doing mock-ups now too?
 
Just silly

1. No one (other than Jobso) knows if Apple has a new product coming.
2. No one knows what it looks like.
3. No one knows what its functionality will be.
4. No one know what it will sell for.

Yet Gene Munster forecasts 1.2G$ in 2010. Seriously? GIGO.
 
Boring.

This is stupid!!! Every tablet mockup shown to date has just looked like an enlarged iPhone. And guess what, it is just ugly.

I feel that people have lost their imaginations.


-Zeek
 
i would definably consider getting one of these if the price is right
 
I can't imagine myself buying one since I can't figure out a use for myself, however it does have a great appeal to it. Assuming it looks something like this, which it may given it's an Apple product.
 
Chundles said:
Is it just me or is the only difference between macrumors and all these analyst firms is that they get paid a hell of a lot to make up stuff?

I see they're doing mock-ups now too?
Click to expand...

Ha! Doesn't the very definition of analyst contradict speculation? I mean how can you analyze it if it isn't there?:D
 
First, even a child would realize that a 3% bump in revenue is huge.

Second, enough with enlarged photos of ipod touches...
 
if you can't make a good mockup make none. every other mockup was better than this one. also, this guy knows nothing. he just sums up all rumors and picks randomly if two rumors are conflicting. not newsworthy. i hope he makes no money from releasing these "informations".
 
I'll wait to buy the third gen. Unless my wife's Dell craps out before then. She only uses it for internet and basic office stuff anyway.

The reasoning: My 3GS is nearly perfection.

I will not buy with contract. Unless they come out with $10/mo 4g plans (RE: NEVER) then I'm fine with WIFI. Especially if it supports N. If I can't use it to type notes in class, and it can't fit in my pocket, then it doesn't need to leave my house, which also means it doesn't need a 4g dataplan.
 
Chundles said:
Is it just me or is the only difference between macrumors and all these analyst firms is that they get paid a hell of a lot to make up stuff?

I see they're doing mock-ups now too?
Click to expand...

I agree - is this based on any inside information, or just an educated guess? I wonder what the accuracy track record is like for these analysts. Or is it a just a means for them to drum up publicity for themselves?
 
that looks like the regular dashboard with widgets. not a wholy bad idea - but what is the true usability of this? as soon as you want to start to type - it will become quite inefficient.
 
I think this is very funny:

Will be priced between an iPhone and a MacBook -- between $500 and $700.


Excuse me? Do they have any idea how much the iphone costs without a mobile contract?

In Italy the 32GB version costs 700 euro, and that's 1005 dollars (yes, one thausand 5 bucks).

It truly is the most expensive consumer phone ever!!!
 
Actually, the mockup is interesting from one perspective-- the larger screen is displaying multiple, overlapping, resizable windows, with several iPhone apps running concurrently, each running in a separate window,

This implies a full[er] OS X (with multitasking) rather than iPhone OS X.
 
I was really excited about this product at first. With all the rumors and mockups (give me a break) it kinda killed the hype for me.
 
I would buy it in a heartbeat if it ran full fledged OS X. But if it is a gussied up iPhone, I'm just not interested in a codec limited media player.

Tom
 
Gawwww! That silver metal "scratch magnet" bezel has to suck. Mac OS X not available sucks. And 3G translates into slower download/upload times and the lack of Skype calls from your computer. Is 10" really gonna' work as a handheld device or is it too big, and what about a stand?....:eek:
 
tying this to a cellular carrier would be an awful thing. I don't need to pay for yet another cellular plan for a device I'd mainly use where wireless is. Give me the ability to CTO one and I'm there. But make me sign up for wireless and this makes it a very expensive compute device.
 
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