New 'App Pins' Allow Users to Install iOS Apps Right From Pinterest's App

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Feb 11, 2015.

  1. MacRumors macrumors bot

    MacRumors

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    #1
    [​IMG]


    Pinterest today announced a new partnership with Apple to launch "App Pins" that will allow users to install iOS apps on their devices without ever needing to leave the Pinterest app.

    [​IMG]
    As part of the rollout, Apple is also launching its own App Store board on Pinterest, giving the company a place to feature apps on a variety of topics within Pinterest. Apple is currently featuring a number of apps and other pins focused on fashion and recipes, playing into this week's New York Fashion Week.

    Pinterest tells The New York Times it believes it can be an excellent place for app discovery considering its role as a place where people come to share and discover things.
    The new App Pins functionality is included in a just-released update to the Pinterest iOS app, which is available free of charge in the App Store. [Direct Link]

    Article Link: New 'App Pins' Allow Users to Install iOS Apps Right From Pinterest's App
     
  2. Jessica Lares macrumors G3

    Jessica Lares

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    #2
    Oooh! I've never had a desire to use Pinterest, but now I want to so I can use it like an app blog.
     
  3. AngerDanger, Feb 11, 2015
    Last edited: Feb 11, 2015

    AngerDanger macrumors 68040

    AngerDanger

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    #3
    You've never been fewer taps away from degrading the quality of an image with some over-filtering!
    Erm, uh, looks interesting!

    That would've been helpful.
     
  4. jmh600cbr macrumors 6502a

    jmh600cbr

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    #4
    bring on "steve jobs would never have allowed this" comments
     
  5. prother1 macrumors newbie

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    #5
    Next time, actually have a clue what the service does before you bash it.
     
  6. japanime macrumors 68000

    japanime

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    #6
    This is brilliant. Pinterest drives a lot of traffic to my company's website, and I can see how it could be very beneficial for app developers too.

    Bravo to Apple for teaming up with Pinterest!
     
  7. coolfactor macrumors 68040

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    #7
    I've never quite got my head in Pinterest, but maybe it's time to start.
     
  8. Jsameds macrumors 68040

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    #8
    Sales for apps made for middle aged mums will skyrocket!
     
  9. John.B macrumors 601

    John.B

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  10. jabingla2810 macrumors 68020

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    #10
    Not really.
     
  11. allanfries macrumors 6502a

    allanfries

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  12. McFreggle macrumors 6502a

    McFreggle

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    #12
    Pinterest can actually be a nice way to do app discovery on the :apple:Watch.
     
  13. Tech198 macrumors G5

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  14. iZac macrumors 68000

    iZac

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    #14
    Wasn't Apple previously against 'app discovery' apps - admittedly most of which would tell you what apps went free / on sale / discounted?
     
  15. Michaelgtrusa macrumors 604

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    #15
    Well this will bring more traffic to Pinterest.
     
  16. anek007 macrumors regular

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    #16
    Isn't this against App Store policy to install apps outside of the App Store?
     
  17. Jessica Lares macrumors G3

    Jessica Lares

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    #17

    So Tapatalk should be taken off the App Store because it lets you access message boards that may have posts about app discounts? ;) It's not like developers don't use Facebook and Twitter for the same thing too.

    It is perfectly fine to promote an app within social media.
     
  18. jabingla2810 macrumors 68020

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    #18
    Which is why this is news.

    Apple are fully on board with this.
     
  19. jm001 macrumors 6502a

    jm001

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    #19

    Steve Jobs would NEVER have allowed this!

    Ok now what?
     
  20. maflynn Moderator

    maflynn

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    #20
    WTF - going to Pinterest to install apps. So is apple going to allow this for all social sites at some point?

    I really do question Apple's thinking here.
     
  21. Keirasplace macrumors 601

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    #21
    As long as they get their 30%, why should they care. Making it easier for dev and users is all to Apple's advantage.

    ----------

    They were supposedly against 5.5 inch screens too... Maybe they changed idea after the 1M+ app in the app store.

    The least steps there are between wanting the app (the sales pitch) and buying it, more you buy. That's why Apple changed this. The app is still in the app store too.
     
  22. maflynn Moderator

    maflynn

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    #22
    How much easier can it be then pressing on the App store icon on the iPhone. I think this is a silly arrangement that really scratches my head. I'm sure Pinterest threw Apple a boat load of money to do this, but I do question why apple would agree.
     
  23. Col4bin macrumors 68000

    Col4bin

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    #23
    Considering Pinterest has a user-base dominated by women (70%+), it would be interesting to see what other partnerships this can also be rolled into--and something not so gender-skewed.

    ----------

    Anything to make an extra buck or two these days it seems.
     
  24. maflynn Moderator

    maflynn

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    #24
    They're only against it, when they don't do it.

    See multitasking, larger phone screens, small tablets, styluses, etc.

    I'm not down on apple, but rather pointing out they're marketing is such as they want to highlight their advantages and call into question the competition's choices.
     
  25. Leonick macrumors newbie

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    Jan 24, 2014
    #25
    Indeed. Usually because of the rule against replicating appstore functionality (or however they phased it). Usually all you have to do is even mention an app that isn't yours somewhere in your app and eventually it'll be an issue. See Overcast for example which had a couple links to other podcast apps in case you didn't like Overcast, that had to be removed...
     

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