The key word is “customer”.new customers lol. How about rewarding EXISTING loyal customers? Pathetic
They only loyalty a corporation has is to the customers money.
Apple “rewards” their share holders and has grown their corporate coffers by add to it not subtracting from.
There is no competition when it comes to the Apple Ecosystem and it’s luxury line of personal computing devices.That does not make it right, nor does it inspire customer loyalty in what is a very competitive business.
The “price tag” for Apple’s products is one of it’s selling points, you are not buying just a computer you are buying the bragging rights that come with the purchase.
“That does not make it right…”
It’s called marketing and capitalism. Nether are inherently bad.