Apple has been making it harder and harder for resellers to keep on Apples Standards.
If you visit an Apple Store and compare it to a reseller you will see the Apple Store looks like a GAP store, while the reseller looks like an Old Navy store. Apple cares about its image on all boards, so this doesn't surprise me at all. However I do feel that Apple should help the reseller out to a degree. Selling Products to the Apple Stores at a cheaper rater then to reseller is just unfair practice.
It is clear that since Apple opened its Retail Stores its trying to kick its reseller out slowly. Resellers carry PC products as well and Apple does not like this at all and for good reason (duh). The resellers seem to get the short end of the stick, this does not surprise me that resellers are closing shop. It also happen in the PC world, though you do not see people making a big deal out of it.
Think of this, which store would do a better job promoting Apple services and products, an Apple Store or reseller. Have any reseller stores think of converting to an Apple Store, if that is indeed possible.
If you visit an Apple Store and compare it to a reseller you will see the Apple Store looks like a GAP store, while the reseller looks like an Old Navy store. Apple cares about its image on all boards, so this doesn't surprise me at all. However I do feel that Apple should help the reseller out to a degree. Selling Products to the Apple Stores at a cheaper rater then to reseller is just unfair practice.
It is clear that since Apple opened its Retail Stores its trying to kick its reseller out slowly. Resellers carry PC products as well and Apple does not like this at all and for good reason (duh). The resellers seem to get the short end of the stick, this does not surprise me that resellers are closing shop. It also happen in the PC world, though you do not see people making a big deal out of it.
Think of this, which store would do a better job promoting Apple services and products, an Apple Store or reseller. Have any reseller stores think of converting to an Apple Store, if that is indeed possible.