Except the TV app is worse than the separate tv show and movie apps.
Yes, the AppleTV app sucks, I avoid it like the plague.
But the OS and hardware are the most leave it and forget it no "emergency" calls from family (or customers) when they can't watch their shows... The UI is clean and simple, the UI and hardware under it are quick and responsive... unlike Roku where I find that I hit a button twice because it didn't work the first time, only to have it register both presses about 3sec later....
(I still remember a Prime video update that caused one of my customers Amazon video purchases to stop showing closed captioning. (CC was working in every other way, but not the purchased items) A fun 10pm phone call. )
Yes, the app sucks.. The AppleTV app is the exact opposite experience from the hardware and OS? It's way too cluttered with stuff I don't want, don't already have/haven't paid for... It's a very... noisy UI... Would love to see a complete overhaul of the TV app... focus on simple, push all the selling stuff I don't have, and usually wouldn't buy if you had two shotguns aimed at my crotch, to a separate tab or something...
Show me what I own/am subscribed to first, then suggest stuff that may be of interest...
And be smart enough to know (after all these years) that I'm never paying to watch freakin soccer ffs...
But, without the solid hardware and OS, it wouldn't matter. At least it has that going for it.