that's "
Apple's Pro" marketing. I'm actually going to blame Microsoft for this one

even if Apple jumped on the "pro" marketing.
in the IT world, Pro actually has a vastly different intentional meaning.
but consumers don't care as long as they get to call themselves "pro"
PROFESSIONAL equipment generally requires something to be scalable, modular, and capable of being adjusted in those to handle variety of different technologically demanding activities
The modern "PRO" labeled to things like SURFACE PRO and IPAD PRO don't meet that. in these cases its mostly marketting towards convincing users they're "pros" because of the naming.
Even the MacBook Pro is more an ultrabook. Not a Pro level laptop. its a damn nice ultrabook. But it's NOT scalable. It's not modular, and it doesn't have the capability of expanding it's productivity over time to match increasing workloads.