not true best buy is developing quite the relationship with apple they are already going to be selling iphones along with mac computers that they already sell therefore they would have the knowledge. plus its sept 4 if the new line comes out sept 9 when would they be shipping the new ipods to distribution centers for companies like that. They know what they will be getting and when at least the DC does
i work for Target and they keep a black and white binder that has the current weeks add and then the next two weeks ahead so they would have to know what they will have or will have to make those ads that far in advance.