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New Placeholder SKUs Appearing in Best Buy Inventory Database?

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With another Tuesday right around the corner, the MacBook Pro update rumor mill is grinding away again, and this time it's a claim from our forums that Best Buy's internal inventory system has been updated with three new Apple products in the "Mobile Computing" category. Speculation on the identity of the new products ranges from updated MacBook Pro models to forthcoming Wi-Fi-only iPad models due for release late next month.




Apple's MacBook Pro line has been a popular source of rumors in recent weeks since Intel unveiled new mobile processors early last month and an unreleased Core i7-based MacBook Pro appeared in Geekbench's database earlier this month. Apple's MacBook Pro line is also due for a refresh based on our Buyer's Guide information on historical update intervals.

Excitement reached a peak last week when whispers we had heard about a MacBook Pro update possibly coming last Tuesday were followed by a report showing Apple's current MacBook Pro models to be "deleted" from Best Buy's database, later revealed to be a mistaken interpretation of the information. Observers were optimistic when Apple's online store went down for updates last Tuesday morning, but many were disappointed when Aperture 3 was the only new addition made during the downtime.

We have been told in the past that Best Buy rarely has specific advance notice of forthcoming Apple releases, making its inventory system an unreliable source of information as the company frequently uses its own speculation in adding placeholders for expected new products as it prepares to accommodate them. One notable case last year resulted, however, in an unidentified "Mobile Computing" product appearing in Best Buy's database carrying a model number that turned out to be an updated MacBook that was announced two days later.

Article Link: New Placeholder SKUs Appearing in Best Buy Inventory Database?
 

J the Ninja

macrumors 68000
Jul 14, 2008
1,824
0
3 new placeholders. 6 iPad models. 4 MacBook Pro models. :confused: Could we see the low-end 15" dropped?

I wouldn't be too surprised. Arrandale means a big internal overhaul, so they might just go with one base model for each screen size, and let the user BTO extra options.
 

iWoz

macrumors 6502a
Jan 12, 2009
686
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East Midlands, U.K
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 3_1_2 like Mac OS X; en-us) AppleWebKit/528.18 (KHTML, like Gecko) Version/4.0 Mobile/7D11 Safari/528.16)

3 new placeholders - iPad 16gb,32gb,64gb.. Kinda makes sense
 

carljohnston28

macrumors member
Jan 20, 2010
33
1
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 3_1_2 like Mac OS X; en-us) AppleWebKit/528.18 (KHTML, like Gecko) Version/4.0 Mobile/7D11 Safari/528.16)

3 new placeholders - iPad 16gb,32gb,64gb.. Kinda makes sense

Indeed, I'm not getting my hopes up.:(
 

schreck

macrumors regular
Oct 21, 2007
191
0
New England
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 3_1_2 like Mac OS X; en-us) AppleWebKit/528.18 (KHTML, like Gecko) Version/4.0 Mobile/7D11 Safari/528.16)

3 new placeholders - iPad 16gb,32gb,64gb.. Kinda makes sense

It may make sense to some, but I personally doubt the dummy SKUs are referring to those products. In Best Buy's inventory system (RSS), things are classified by individual classes. The person who posted the screen shot executed the following search in order for the SKUs to appear:

Computers>Mobile Computing>Apple (notebooks). I do not think BBY would classify the iPad as a mobile computer (I hope not, at least). Whether or not they refer to the new MBPs, I doubt they are for the iPad.
 

tbobmccoy

macrumors 6502a
Jul 24, 2007
933
164
Austin, TX
The iPad will definitely be sold at Best Buy... but I really doubt that they'd be updating their SKUs for iPads this far in advance of their release. I really think this might be MacBook Pro anticipation, but only time will tell...
 

schreck

macrumors regular
Oct 21, 2007
191
0
New England
The iPad will definitely be sold at Best Buy... but I really doubt that they'd be updating their SKUs for iPads this far in advance of their release. I really think this might be MacBook Pro anticipation, but only time will tell...

They will doubtless sell the iPad. But, like I've said more then three times in various threads (it appears as if no one reads all of the posts), it'd be dubious for Apple to include the iPad in a category designated for mobile computing/notebooks.
 

tbobmccoy

macrumors 6502a
Jul 24, 2007
933
164
Austin, TX
They will doubtless sell the iPad. But, like I've said more then three times in various threads (it appears as if no one reads all of the posts), it'd be dubious for Apple to include the iPad in a category designated for mobile computing/notebooks.

I'm with you, and I read your post too. I just wanted to add another stitch to the fabric of "this isn't the iPad" quilt :D

Anyway, we all know that Best Buy's inventory is an extremely unreliable source of information.. this is more of a Page 3 story than a Page 2 one... but I still really, really hope that it's true. Apple is going to have a lot of MacBook Pro orders once they announce it; the demand has been building for months.
 

schreck

macrumors regular
Oct 21, 2007
191
0
New England
I'm with you, and I read your post too. I just wanted to add another stitch to the fabric of "this isn't the iPad" quilt :D

Anyway, we all know that Best Buy's inventory is an extremely unreliable source of information.. this is more of a Page 3 story than a Page 2 one... but I still really, really hope that it's true. Apple is going to have a lot of MacBook Pro orders once they announce it; the demand has been building for months.

Very good. And you're right. I remember frequently checking RSS leading up to February 2008's MBP release - and what you said was proven by that experience - BBY's inventory system is simply unreliable. But I'm with you - I'm hoping for an update ASAP!
 

rmbrown09

macrumors 6502a
Jan 25, 2010
942
0
Seattle
That's exactly what we need. More fuel for the rumor mill :rolleyes:

Went to Best Buy the last 2 days in a row, asked the Apple certified employee retailer guy (lol) what he thought the time frame might be. He got a seriously pissed off look and said i dont know.

so then i said, i hear you guys are running low on your macbooks around here, hes like, i have to go to the front and he left.

I was sad face.
 
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