[Apple] suggest that apps should be used for no longer than 10 seconds at a time.
Yikes! I think everybody should really think through that one. While the watch is not an iPhone, an interesting simulation you could do today is try to use your iPhone in <10 second interactions. What can you really do in < 10 seconds?
This makes me think it's much more read-only (notifications, etc) than "write" functional (to actually get much done).
Wonder what BMW has in store for the Apple Watch?
Showing how it can unlock a door without a fob because those fobs in our pockets are really weighing us down. I can barely walk sometimes because of the burden of having to carry that thing.
🙄
* Quick glance data that you can access while driving without violating hands free cell phone laws. For example a text message or some system status.
The purpose of those laws is demanding that people controlling thousands of pounds of metal in rapid motion keep their
eyes on the road. It's not about forbidding the use of a device with one kind or size of screen.
1. Use the starwood app and open your hotel room door with a single tap on your watch. No more taking out your wallet, looking for the key card, etc. (especially when you have your hands full)
Ahhh, one of those fairly-to-extraordinarily rare situations we cook up to make whatever Apple wants to sell fit a problem. I stay at a lot of hotels. I've learned to put their key card in the cash pocket so it's closest to the outside of the wallet. When my hands are so full pulling the wallet out would be a challenge (which is a very, very rare occurrence), I can bump my hip against the door sensor and it will unlock it. But not everyone is as tall as me.
So, how about the situation where someone else in your party needs to go up to the room? If you don't have the throwaway (little risk if it is lost) key, are you taking off your >=$349 watch so they can get into the room? Picture the kid running up to the room from the hotel pool carrying your watch to open the door. They come back, forget they have the watch in their pocket and jump back in the pool. (see... those rare, odd scenarios can work the other way too).
But ignore having a family for the single, living alone problems/opportunities often conjured to rationalize such things. Single guy steps out to the beach and decides he wants to take a swim. Now, he locks the hotel key up in the fortress of security known as his shoe. If the >=$349 watch is your hotel key, will you stick it in the shoe and hope for the best too? If the keycard gets stolen, no big deal. Can the shoe work as well when the watch is in there?
2. Check in at the airport with an airline app? (if they enable such functionality) Just 2 of the most frequently used features I could definitely use.
The phone that will have to be with you at the time can cover this. I know we're now starting to try to spin the difficulty in pulling the phone out of our pocket as part of rationalizing why we all need watches on our wrist but funny how that difficulty has only popped up since the rumored watch has become something Apple is actually going to roll out. Prior to that, our gripes were about fobs, keycards and paper ticket hassles and more recently credit cards (to justify owning the latest iPhones).
Apple: Here's something we've invented coming soon.
Us: Quick, let's come up with problems & opportunities- even odd, rare problems or opportunities- where this thing will be useful... then dwell on that list and quote it regularly to help bring our peers around to why they need this new thing too.