This is what happens when you open Pandora's Box, Nintendo! Good luck closing it. At least they realize the damage to the brand and are trying to mitigate it. Apple saw a pile of money and didn't care and I feel like it has ruined iOS gaming for me. I don't play anything any more and I used to obsessively browse TouchArcade every day.
Totally agreed. I used to love finding free/paid games when the app store first came out, but now I never even scroll through the app store because I know 99% of the games either have IAP or crazy amounts of ads... I don't mind paying a few dollars up front, but even a lot of the paid apps still have IAP which is beyond annoying. The only games I still play are ones that I downloaded years ago that have little to no ads and no IAP.