NPD: Apple's March 2007 Desktop, Laptop, and MP3 Marketshare

[hooch]

Well, if I wanted FM I would be jogging with an old walkman...iPods were created to put YOUR library in YOUR pocket.

FM just plain sucks, either because of commercials, bad music or static; if you really feel like listening to talk shows, just turn your old radio on at home or in the car...better yet, listen to them on the web afterwards or download the podcasts...can't get any better.

iPods WON because they are SIMPLE. Everyone else keeps on cramming "features"...and that's why they are the minority.

Ok, so I have to carry an iPod AND a walkman everywhere I go??? Is anyone listening to me? I can't bring my car into my office. I want to listen to stuff at the gym, in the park, etc. all on one device! If I am forking out this type of money, I don't want to have to carry two music devices around.

Also, they are the minority because they got into the market late. However, Apple is losing market share. Can someone put two and two together here? I like features and so do other people. I just don't see Apple gaining their market share back if they are just doing the "cool" look thing. SAN and creative don't have nearly "as pretty" of a product as the iPod. However, they are gaining on Apple because of the features.

 

[Digital Skunk]

How does Apple get marketshare back? Answer...ADD A BUILT IN FM TUNER! It is that simple. I want one bad! I don't want to pay $50 to buy an external FM tuner when competitors are building them in for the same price. I would get rid of my mini if they did that. Otherwise, I don't care for bigger screans, bigger disks, etc. I want that feature!! I get sick of music fast and I like listening to talk shows in the morning.

You can always get a walkman...

 

[Digital Skunk]

NO, they are not irrelevant. I don't think like you nor does everyone else. I want to listen to talk shows in the morning while I am at work. I like morning shows. I DON'T want to hassle with podcasts. This is a major feature that is missing in my opinion. Why does every other MP3 player have one and the iPod is "too cool" to not have one? Seriously, what is it going to hurt to add one?

I remember the debate over the floppy disk... sounds like this one just a bit. I agree with you though... talk radio hasn't been produced heavily in podcasts yet, but they are moving to podcasts and satelite. If it were me, I would just pay for the external FM tuner and keep the cool looking iPod.

 

[Digital Skunk]

Also, they are the minority because they got into the market late. .

No they didn't

 

[Cult Follower]

I don't know how they could possibly be losing to sandisk, they are soo cheap and flimsy...well most of them are.

 

[spydr]

Competition is great. I want apple to feel that they will lose their MP3 player market and be on their toes all the time. Not that they have not been so...

 

[SactoGuy18]

The iPod dip is true. I ride the NYC subway a lot which is a good indicator of that technology people use. I few years ago you would see that all of the Mp3 players were iPods, now I am seeing all different kinds.

The competitors to the iPod (especially the nano and shuffle) are pretty cheap, but most of them have software that leaves something to be desired in terms of ease of use. Apple's iTunes may not be the easiest thing to master, but once mastered it's quite good and iTunes does tightly integrate with the iPod, something the software for the Sandisk and Creative players need to improve upon.

 

[Evangelion]

wrong on all points.

1. I don't care what most people do.

Well, yes you do since you care how many other people are using Macs.

that's why I want to use a mac, because most people dont. get it?

Yes. You care what other people do. If you didn't, then you would use Macs because you like it, and not because most other people don't use it.

2. with vista being very secure

Is it?

3. i am a snob. just kidding. Apple's small marketshare doesn't mean it's platform is not viable. millions of people use mac osx, and apple isn't going anywhere, so there will always be support for it.

At some point a software-company could ask themselves "does it make sense for us to support 10 million (or some other number, take your pick) Mac-users when we could just focus on 300 million Windows-users instead?".

 

[thelem]

I think it's a safe bet, when talking about a California company on a Virginia/Illinois board, that we're talking about US stuff, unless otherwise specified.

I disagree - I wouldn't expect to see figures for the UK, say, without them specifically mentioning that they were UK-only, but I don't see why its unlikely for them to be world-wide. Personally I would expect figures for market share to apply to all areas that they operate in unless otherwise specified.

The USA is not little...its a very large country.

300 millions vs 6-7 billion, its a little country (despite what the inhabitants seem to think).

And the reaspm MR did not say where the data is from, is because the NDP Group never told us.

Thats funny, the heading of the Bloomberg link that the story cites as its source is:
"U.S. Top Selling Computer Hardware for March 2007"

 

[Evangelion]

Also, they are the minority because they got into the market late. However, Apple is losing market share. Can someone put two and two together here?

um, no. how can you jump to the conclusion that apples slight decline in mp3-market is due to the missing fm-tuner? and fact is that apple managed to utterly dominate this market, even though their competitors had tuners while they did not. how do you explain that?

then why is ipod declining? well, maybe people feel that current ipods are a bit old? maybe they are waiting for the iphone? who knows. but is there any indication that the decline is due to missing fm-tuner? no.

I like features and so do other people.

just because you like something does not mean that it's a vital feature.

I just don't see Apple gaining their market share back if they are just doing the "cool" look thing.

and i don't see apple getting their share back by simply adding a tuner to the ipod. there are more impirtant things they could do, like release iphone-derived touchscreen ipod.

SAN and creative don't have nearly "as pretty" of a product as the iPod. However, they are gaining on Apple because of the features.

qell, do keep in mind that apples decline was very small and they still utterly dominate the market. you are making mountains out of molehills.

 

[ASP272]

Let's pray that Apple forever stays less than 10% of the computer marketshare. This will keep them from becoming a worthy target for virus creators and hackers alike.

 

[Evangelion]

Let's pray that Apple forever stays less than 10% of the computer marketshare. This will keep them from becoming a worthy target for virus creators and hackers alike.

Viruscreators and hackers want maximum gain with minimum effort. If Apple had 20% market-share, and Windows had around 70%, which would they target? Answer: Windows.

 

[BenRoethig]

Viruscreators and hackers want maximum gain with minimum effort. If Apple had 20% market-share, and Windows had around 70%, which would they target? Answer: Windows.

They also have large egos and windows isn't that much of a challenge.

 

[ASP272]

They also have large egos and windows isn't that much of a challenge.

Amen to that! Windows is like swiss cheese compared to the Unix foundation of OS X. It's so funny that in the latest challenge by a security company to hack OS X they couldn't get a single competitor in without relaxing the security settings and giving them an obvious entry point to the system. That's why I continue to feel just fine and dandy with the extra cost of Apple's hardware over the PC brands. With thousands of dollars of intellectual data on my computer, I can rest assured it is safe - for now at least. I agree with the other comment about 20% also - I think we'd still be safe from targeting by hackers.