Optical Image Stabilization May Be Differentiating Factor for 5.5-Inch iPhone 6 [Updated]

Discussion in 'MacRumors.com News Discussion' started by MacRumors, Jun 24, 2014.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Rumors have suggested Apple's next-generation iPhone may include camera improvements in the form of optical image stabilization with modules produced by sensor company InvenSense, but according to a new prediction from Pacific Crest Securities analysts John Vinh and Kevin Chen, optical image stabilization may be a feature limited to just the larger 5.5-inch iPhone.

    Citing a cost premium of $4 to $5 for optical image stabilization over traditional auto focus solutions, the two analysts believe that Apple will use the feature as a differentiating factor between the 4.7-inch iPhone and the more premium 5.5-inch iPhone.
    Optical image stabilization (OIS) is designed to reduce shake and stabilize photos and videos using either a lens with built-in stabilization or a separate sensor. In the past, this has been limited to traditional digital cameras, but recently, cell phone manufacturers like Google, HTC, Nokia have been incorporating OIS systems in order to improve photo quality. Currently, the iPhone 5s uses software-based image stabilization techniques, which are seen as inferior to OIS.

    Comparison image courtesy of Electronics 360

    Apple aims to improve photo quality with each iteration of the iPhone, so new image stabilization techniques make sense for the next-generation phone. The company also has a history of limiting features to its flagship offering, such as Touch ID for the iPhone 5s, and it appears that the 5.5-inch iPhone may be the higher-end 2014 model. Rumors have suggested that the 5.5-inch iPhone 6 might include a $100 price premium over the 4.7-inch version and that it might be the only model to receive a sapphire crystal screen.

    Along with optical image stabilization for the larger 5.5-inch iPhone, Chen and Vinh are also "increasingly confident" that the iPhone 6 will support NFC, based on supply chain conversations. This is in line with previous rumors that have suggested NFC may finally be deployed in the iPhone 6 ahead of an upcoming mobile payment solution.

    While it was initially thought that Apple's 4.7-inch iPhone 6 would launch first due to manufacturing issues with the 5.5-inch version, it seems Apple may have solved those problems. A report from Bloomberg earlier this week has suggested both the 5.5-inch and 4.7-inch iPhones may launch simultaneously later this year.

    Update 5:15 PM PT: KGI Securities analyst Ming-Chi Kuo is also predicting the larger 5.5-inch iPhone will be the only model to offer optical image stabilization due to supply constraints.
    The smaller 4.7-inch iPhone is expected to feature a lens module that will offer faster focusing speeds and power efficiency than the module being used in the iPhone 5s, however, which Kuo suggests "will lead its rivals."

    Article Link: Optical Image Stabilization May Be Differentiating Factor for 5.5-Inch iPhone 6 [Updated]
  2. mrxak macrumors 68000

    Apr 16, 2004
    Drifting through space in a broken escape pod
    If the specs really are different (other than screen size) between different sizes of iPhones, a lot of people are going to be pissed off. Not everybody wants a huge phone.
  3. farewelwilliams macrumors 65816

    Jun 18, 2014
    $4-$5 cost premium. So expensive.
    *sips Starbucks*
  4. DBZmusicboy01 macrumors 6502a

    Sep 30, 2011
  5. joelisfar macrumors member

    Jun 29, 2012
    So it's official? The 5.5-inch iPhone 6 will be $204 or $205 with a contract?
  6. DanielDD macrumors 6502

    Apr 5, 2013
    I thought the Differentiating factor would be the size of the screen. I'm so dumb :(
  7. Paulshaqz macrumors 6502a

    Sep 10, 2009
    so i take it apple won't be putting a major 13mp like most of these phones carry at the moment.
  8. Imory macrumors 6502a

    Feb 2, 2013
    Don't believe in this rumor for a second. The sh*tstorm that would ensue would simply not be worth it. Really doesn't make any sense in terms of manufacturing either. Not to mention that Apple have never really differentiated products so similar with only one feature being a difference (aside from screen ofc which relies more on personal taste imo).
  9. JAT macrumors 603

    Dec 31, 2001
    Mpls, MN
    Wouldn't the larger phone be able to be thinner? OIS would almost certainly require a thicker phone. (or a larger bulge for the lens) The camera sizes would be a far more useful stat to rumorize than the the wholesale cost of the camera.
  10. arn macrumors god


    Staff Member

    Apr 9, 2001
    Why not? OIS takes more space, the 5.5" is bigger than the 4.7".

  11. phantom76 macrumors newbie

    Jun 16, 2014
    Lets say Apple sells 75 million iPhone 6 4.7" models in 2014-15. It is an additional cost of 375 million USD for them. Not very cheap.

    (Compare this to Nokia's $169 million profit in all of 2013.)
  12. DBZmusicboy01 macrumors 6502a

    Sep 30, 2011
    If it's the same width...Why would it take more space. If it did...It would be a taller lense. But it wouldn't make sense if it's the same width.
  13. KillerTree macrumors regular

    Jul 27, 2008
    Disappointing if true because this would force me to spend $100 more dollars than I wanted to on a phone size I didn't plan on getting. Photo quality on a phone is very important to me #

  14. Bill Poulos macrumors newbie

    Mar 1, 2007
    Such a Stupid Decision Would Be Stupid... Really Stupid

    Why would Apple want to upset so many customers for a mere cost premium of $4 to $5 for optical image stabilization?
  15. SolarShane macrumors 6502

    Mar 7, 2014
    Can't believe people are complaining about this....

    The 4.7" model is going to be the "C" model and the 5.5" is going to be the premium model. It's funny because people never complained over the lack of Touch ID in the 5c.
  16. Mr Dashles macrumors newbie

    Mr Dashles

    Jun 24, 2014
    Don't worry, folks. Next week, an analyst will predict both models will get OIS, and all will be right with the world. :rolleyes:
  17. jhtrico1850 macrumors regular

    Apr 5, 2007
    Does Apple really expect people to buy the 5.5 en masse? Meanwhile, the 4.7 is going to be sold, shooting crappy pictures.
  18. mcdspncr, Jun 24, 2014
    Last edited: Jun 24, 2014

    mcdspncr macrumors regular


    Jul 2, 2011
    This is really bad news. I think a lot of the public would be displeased if the 5.5 model was Apple's flagship model. Given what the consumer interest survey posted here earlier today indicated, there are clearly more people interested in the 4.7 model.

    UPDATE: Ming-Chi Kuo agrees. Now we know it must be true *rolls eyes*
  19. henryngan2006 macrumors newbie

    Jun 6, 2014
    Don't think so.
    iPad Air and mini are the same thing besides the screen size, and I'm pretty sure this will be the same in iPhones. There I said it, if it turns out to be correct, pay me 30k a month to be an analyst.
  20. Jiz macrumors regular

    Nov 29, 2011
    The iPhone Pro will have the higher specs of course.

    The 2014 iPhone lineup?
    -iPhone Pro
    -iPhone Air
    -iPhone Mini
  21. Menel macrumors 603


    Aug 4, 2011
    $4 across 40 million devices... is $160 Million dollars... and that's how Apple bean counters will see it.
  22. fertilized-egg macrumors 68020

    Dec 18, 2009
    It actually makes a ton of sense for a very simple reason. The supply chain for OIS just isn't ready for manufacturing many tens of millions of OIS camera modules for the phones. This is the reason why even Samsung, who love to throw every known feature under the sun into their phones, couldn't find a way to equip their Galaxy S5 with an OIS camera yet even though their competitors such as LG and Nokia do have phones with OIS. Likewise iPhones have been far too successful for OIS.

    The industry reportedly have been working very hard to meet this demand but so far they have not been very successful so far. However it's been said both Apple and Samsung will begin releasing OIS-equipped phones, the next Galaxy Note probably will be the one and the bigger iPhone with an OIS makes a lot of sense based on those factors and rumors.
  23. OneBagTravel macrumors 6502


    Oct 18, 2013
    Better picture quality might be what prompts me to purchase a new iPhone.
  24. nickpro macrumors regular

    Jun 11, 2007
    Bay Area
    why would they do this with the 4.7 and 5.5 iPhones when they don't do this with the 7.9 and 9.7 iPads (i'm referring to significant feature differences)?

    doesn't make sense.
  25. goobot macrumors 603


    Jun 26, 2009
    long island NY
    Lol, maybe because the 5 and 5s are the same size bud and some people like their mobile phones mobile.

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