Read John Ternus' First Memo to Apple Employees as CEO

[MacRumors]

John Ternus officially became Apple's CEO today, with Tim Cook transitioning to a new role as Executive Chair. Ternus sent his first memo as CEO to employees this morning, praising Cook and sharing his excitement for Apple's future.

MacRumors obtained a copy of the memo, which you can read in full below.

Team,

Today, on my first day as CEO, I just wanted to send a quick note to thank everyone for the warm wishes. I also want to extend my deep appreciation to Tim for sharing so much of his knowledge and experience during this transition, and more importantly, for everything he contributed to Apple over the years. We're so lucky to have had a CEO who led with his values and with such decency and humanity. We are all better for it, and I'm so grateful he'll be our executive chairman.

I'm honored to be stepping into this role at what is truly the greatest company in the world, and I am so excited about everything we have in store. We have a huge launch next week that's going to be phenomenal. Thanks for everything you've all done to make it possible.

I'm just as excited about what lies beyond that, including the incredible products already in the works and the ones we haven't even imagined yet that we'll dream up and create together. There's no team in the world I'd rather build the future with.

More to come. In the meantime, thanks for your excellent work!

John

Ternus is a longtime Apple employee, having first joined the company in 2001. Prior to becoming CEO, he was senior vice president of Hardware Engineering, so he has a product-focused background instead of the operations background Cook has. Apple's leadership team has been reorganizing during the transition from Cook to Ternus, and the full effect of the changes will play out over the next several years.

Johny Srouji is now Apple's chief hardware officer, taking over the Hardware Engineering team that Ternus previously led. Former engineering VP and Ternus lieutenant Laura Legros is returning to Apple, and the product design team was restructured.

On his last day as CEO, Cook told employees he took "enormous comfort" in handing leadership of Apple to "someone as brilliant and wonderful and capable as John."

Ternus has been on stage during Apple events before, but the September 9 "Surprise and Shine" iPhone event will be his first as Apple CEO.

Article Link: Read John Ternus' First Memo to Apple Employees as CEO

 

[hajime]

Hope you are doing as well as Steve. Please put innovation rather than money making as top priority. Please release a new redesigned MacBook Pro 16" this or next month.

 

[GigabitEthernet]

Now let's sort out that mouse.

 

[Heelpir8]

Bring back the AirPort line!

 

[Pezimak]

What a load of CEO waffle talk. I await to see how he does and if he brings anything new to the table.... although Tim's team did bring Apple Silicon.

 

[nfl46]

How long before y’all turn your backs on him? 2 years? 5 years? lol.

 

[Black_Mage]

I want to know if Craig was even considered for CEO. Did Craig want the position?

 

[jz0309]

best of luck John Ternus!

 

[Astuces iOS]

I will hear it when you will add apple music classical on Mac ! (put the memo there)

 

[jz0309]

How long before y’all turn your backs on him? 2 years? 5 years? lol.

On MR? Wait until next weeks event is over ...

 

[jashsayani]

Ternus is going to turn us around.

 

[vatter69]

I think the products which are in pipeline for the next 2-3 years are already sorted by the old boss/team.

I think it's a good decision to have an engineer in the CEO role, though.

 

[Le0M]

I want to know if Craig was even considered for CEO. Did Craig want the position?

Too old. That's why he wasn't chosen.

 

[JD2015]

Was the memo sent through iMessage?

 

[macpro2000]

Good luck John. I'm rooting for you.

 

[Apple Fan 2008]

End of an era, beginning of a new one. Excited for an engineer CEO.

 

[con2apple]

A mass email written with the full knowledge that it would be picked up by the media. No personal touch and certainly nothing inspiring. Pure marketing propaganda.

 

[Attirex]

A mass email written with the full knowledge that it would be picked up by the media. No personal touch and certainly nothing inspiring. Pure marketing propaganda.

Yep. Ternus has to go.

 

[rhetorique]

"We have a huge launch next week"

New Apple TV 4k confirmed.

 

[Macalway]

Change is good, especially for something like this.

 

[eRondeau]

Create a local A.I. app that runs on a normal-spec Mac. This would be the next iPhone in impact.

 

[nfl46]

On MR? Wait until next weeks event is over ...

Lmao. Spot on.

 

[Skylar.]

I am excited to see where Apple goes under his leadership. If the MacBook Neo and M series of chips are any hint, I think we're in for a treat!

 

[swingerofbirch]

Tim Cook was so stilted in person it was possible to believe he personally wrote his AI-sounding notes. But with this having almost the same language use, it seems like they must use the equivalent of speechwriters within Apple for executive communication. With Steve Jobs, you could tell he personally wrote what he sent out. I guess it doesn't really matter in the grand scheme of things. Eyes will glaze over, but no harm in that.

 

[cjsuk]

Hmm. I'm not sure bribing people with shiny things is covered under decency and humanity.