Recent Trademark Filings Hint at Possible Names for macOS 10.14 - Mojave, Sequoia, Ventura or Sonoma

Discussion in 'MacRumors.com News Discussion' started by MacRumors, May 25, 2018.

  1. MacRumors macrumors bot

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    A series of trademark applications Apple filed in Cambodia and the Philippines may point towards the name we can expect to see used for macOS 10.14, the next-generation version of macOS that Apple will unveil at the Worldwide Developers Conference in June.

    In the two countries, using a presumed shell company, Apple has filed several new trademarks on a series of California landmark names that originally surfaced in 2014. In the Philippines, Apple has filed trademark applications for Mojave, Sequoia, Sonoma, and Ventura, while in Cambodia, Apple has filed a trademark for Mojave alone.

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    It is not clear why Apple is filing new trademarks for these names in these specific countries, but these new filings suggest one of these four names could be used for macOS 10.14. Given that Mojave is the name that was filed in both locations, it could be Apple's frontrunner.

    Other California landmark names that were trademarked alongside these back in 2014 have not seen any new trademark filings by Apple, with trademarking activity limited to Mojave, Sequoia, Sonoma, and Ventura.

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    The Ipanah Valley in the Mojave Desert, via the National Park Service

    With trademark filings, Apple is required to continually file extensions to hold on to a name because trademarks must be used. Apple has kept several of the names from its original 2014 filing active, including Rincon, Grizzly, Farallon, and Monterey. All of these names could also be used for future versions of macOS. Mojave, Sequoia, Sonoma, and Ventura are the only four names where Apple has filed new applications, however.

    Other names from 2014 have been abandoned by Apple and are likely out of the running as future macOS titles. Diablo, for example, was marked abandoned by the U.S. Patent and Trademark Office in October of 2015, and Apple failed to renew several other names last fall that were marked abandoned this spring, including Redwood, Big Sur, Pacific, Miramar, Redtail, Condor, Tiburon, and Shasta. An additional two names, Mammoth and California, are suspended.

    For the last several years, Apple has been using names related to the Sierra Nevada mountain range. We've had macOS 10.10 Yosemite, macOS 10.11 El Capitan, macOS 10.12 Sierra, and macOS 10.13 High Sierra, and with few other available names in that vein, Apple may be planning to move on to a new location at this time. California landmarks have been Apple's naming scheme of choice since the release of OS X Mavericks in 2013.

    Mojave is a desert in California, while Sonoma and Ventura are cities, one located in Northern California and popular as a wine country destination, while the other is Southern California and famous for its surfing spots. Sequoia is meant to represent the Sequoia and Kings Canyon National Parks, located in the southern portion of the Sierra Nevada mountains. The Sequoia National Park is home to giant sequoia trees.

    Article Link: Recent Trademark Filings Hint at Possible Names for macOS 10.14 - Mojave, Sequoia, Ventura or Sonoma
     
  2. RCS31 macrumors 6502

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  3. satchmo macrumors 68000

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  5. Mike MA macrumors 68000

    Mike MA

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    I go for Ventura, it’s the only one rolling of people’s tongue somehow smooth if you think globally.
     
  6. Morod macrumors 68000

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    Sequoia!
    PS… It's also the shortest word with all 5 vowels used in it.
     
  7. W.O.P.R. macrumors newbie

    W.O.P.R.

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    And in a surprise move, having successfully distracted rumor sites, Apple releases macOS Bronx, iOS Jersey Turnpike and watchOS Boston Harbor.
     
  8. gsmornot macrumors 68030

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    I vote Ventura as well but only so next year they can call it Ace Ventura.
     
  9. HobeSoundDarryl, May 25, 2018
    Last edited: May 25, 2018

    HobeSoundDarryl macrumors 604

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    macOS Palm Beach... all that same mac goodness (no changes, really)... upgrade now for only $2999 (and get an Ive-exclusive sweater for your poodle*).;)

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    *in development for 6 years. Cue the 4-minute video about the sweater.
     
  10. itsmilo macrumors 68020

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    I don’t think people would be able to pronounce the 2nd option here lol
     
  11. Chumburro2U macrumors 6502

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  12. HailstormX macrumors member

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    LOL Please pick Mojave and do something amazing with it! I remember when windows vista was out and people hated it Microsoft showed off Windows Mojave and show people and they loved it. Then Surprise Windows Mojave is windows Vista! https://en.wikipedia.org/wiki/Mojave_Experiment
     
  13. Cloudkicker macrumors 6502

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    Aren't they already all car models? Just read a Toyota Sequoia review today in the paper.
     
  14. Soba macrumors member

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    I immediately thought of this campaign, myself. And today's Apple is just clueless enough to pick this name.
     
  15. DrumApple macrumors 6502a

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    macOS Even Higher Sierra

    And we think you're really going to love it.
     
  16. konqerror macrumors 6502

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    Mojave is a great name. The platform has been deserted.
     
  17. IJ Reilly macrumors P6

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    Yup, and it's also time for a Southern California name.

    Some California geography:

    Ventura is the shorted version of San Buenaventura, the historical name of the mission and the city. It means "good fortune" in Spanish. The city is actually still officially named San Buenaventura. Ventura (the county) has always used the shorter name. So technically, if Apple uses this name, it would be for the county, not the city.

    No such thing as the "Sierra Mountains." They are called the Sierra Nevadas.

    Sequoia isn't actually a National Park. A long time ago it was joined with Kings Canyon to create the current Sequoia-Kings Canyon National Park.
     
  18. ackmondual macrumors 6502a

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    I kind of miss naming OSX releases after "big cats" (like the way Atari did), but these real locations do have a nice touch as well!
     
  19. AppleRus macrumors member

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  20. Edsel macrumors regular

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    Why not chose one of the prominent California place names in the world: Death Valley
     
  21. Miles Teg macrumors newbie

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  23. CarlJ macrumors 68020

    CarlJ

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    Every name they've used so far has been easy to pronounce.
     

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