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I feel like Apple TV is what HBO used to be. Making solid show after solid show. It's prestige television.

Meanwhile, HBO has been diluted by being added the merger of discovery and warner bros. Despite the occasional incredible HBO show, MAX has been watered down with low brow reality TV, cancelations of artistic projects, pre-cancelation of projects for tax write offs, and a CEO that is raking in tens of millions while Warner is in the red.

Apple TV+ deserves more success for quietly making great series. Masters of the Air, Franklin, Slow Horses, Ted Lasso, Severance - what a batting average. And that's just what I was able to watch so far this year.
 
Apple is probably too political to be in the entrainment business. They should get out and make good products instead.

They will never make a profit with TV+. They are still stapling free trials of it to my receipt when I buy something at Best Buy. Anybody who actually pays for the service is silly. When will the shareholders demand Apple pull the plug? Streaming is a bottomless pit.
 
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Apple's TV series have been pretty great in general with several high quality shows and even some audience hits.

But the movies not so much, all those three weren't that good, not awful, but not good enough in their own way. They should curate movies better instead of just giving money to famous people (or have beens).

To be fair most services beyond those that are attached to companies who have been doing movies for decades have also had a lot of misses. Neflix for exemple...
 
300 million for a darn movie… My god, 300.000.000 bucks for a movie. How do you even manage to spend numbers like that… On a movie..!

****ing hell.

In the movie business, sometimes you spend $300.000.000 to make $1.000.000.000 or $2.000.000.000.

Cost is always ugly in isolation. ROI is where cost can look very different.

Now, that's NOT saying that this $300M investment will yield $1B+, but that's the gamble in the entire movie-making business. You never know what is going to roar or bomb. Even the most experienced players who have been at it nearly forever have their terrible bombs along with monster successes.

Disney is behind:
  • Avengers: Endgame, Star Wars: The Force Awakens, Avengers movies, Frozen, etc. AND
  • The Marvels, Haunted Mansion, Strange World, John Carter, The Lone Ranger and Mars Needs Moms.
Same brains, same team, same long-LONG-LONG-term experience, etc.
 
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Unless there is a specific reason for seeing in immediately on the big screen, I just wait for it to show up on one of my streaming services. With AppleTV+ movies it even tends more in that direction because we are talking about weeks not months.
 
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Most of Hollywood these days are focused on making what people with money want made, which turns out to be mostly bad. They have gotten completely away from making what people want to watch.

Apple absolutely destroyed one of my all-time favorite shows as a kid, "Amazing Stories." What was originally a family friendly, fun show, became a preachy, social awareness, "we need to be better" type of production. I couldn't watch it with my younger children for all the sexual references, and couldn't watch it as an adult because it was the same tired tropes found in all other modern "entertainment." I don't remember making it past the first 2-3 episodes.

That show had the potential to be a grand-slam hit of AppleTV+ but they ruined it, and as a result it quickly disappeared off in to the trash heap of history.
 
Use that 1Billion for this stuff. What a waste of money. Oh well they earned that money and can do whatever they want even if its a waste.
 
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Apple TV+ should focus on sports streaming right, European leagues and competitions for football (Soccer), and NFL should be their focus.
 
How about more family friendly program not lots of programming that rated MA :rolleyes:

There’s a window opportunity wholesome programming since Disney went off the cliff if Apple doesn’t act now someone else will step in and the masses will flock to that provider.
Why is this so hard to understand this at the board meetings? Because no one there could possibly think of this in 1000 years, they all have to go and start over again.
 
300 million for a darn movie… My god, 300.000.000 bucks for a movie. How do you even manage to spend numbers like that… On a movie..!

****ing hell.

At this point it seems like there is a deep money laundering scheme going on in Hollywood or something. It is getting insane. The new and already cancelled Disney+ show Star Wars Acolyte SOMEHOW cost 231 MILLION to make, that is 28 MILLION per EPISODE!
 
They need to rename the product if they want eyeballs.

We all know what Apple TV+ is, tell someone who's a non nerd, they have 0 idea, parents, 0 idea.
 
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I know the movie business is in a weird place right now but its not so weird and unpredictable that "Brad Pitt $300m F1 movie" isn't an obvious bomb. Who the hell is the audience for this?

"Auto racing" movies can attract a decent audience. Fairly recently, Ford v Ferrari did pretty well although still not enough to cover the reported $300 million budget for Apple's F1 movie.
 
At this point it seems like there is a deep money laundering scheme going on in Hollywood or something. It is getting insane. The new and already cancelled Disney+ show Star Wars Acolyte SOMEHOW cost 231 MILLION to make, that is 28 MILLION per EPISODE!
Erm, special effects, stunts, and big name actors wages all cost.
 
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