Apple has the financial firepower to ruin Spotify just by cutting their profits on Music to the bone or even running at a loss because they can make up the money elsewhere. Spotify has nowhere to go... apparently they aren't even making money :/
Even if Apple do slash their prices I won't jump ship. Competition is important and Spotify have given me great service now as a premium subscriber for years now - so I won't be jumping ship.
Even if Apple do slash their prices I won't jump ship. Competition is important and Spotify have given me great service now as a premium subscriber for years now - so I won't be jumping ship.