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is HiFi something only audiophiles will be able to appreciate or is this something that everyone can easily notice?
In reality, supported by statistics and real double-blind listening tests, majority of people, whether they claimed they're audiophiles or not, will find ~128kbps on modern codecs transparent to the source. There's a reason 128kbps MP3 became the "norm," and more modern codec can push the bitrate even further down.

The rest plays with emotion, ego, and status symbol.

Having said that, lossless is still important for archival purposes.
 
I wonder what this means (if anything) for the iTunes store…

Will we finally see lossless music for purchase?

I reluctantly threw in the towel on the purchase vs streaming music battle and subscribed to Apple Music. The conveniences are great… but the downsides (albums being removed and incorrect matches to my own songs that aren’t in the store) get really annoying.

It would be amazing if Apple allowed me to force an upload of my version of a song if I’m not happy with the version they matched it with. Google Music has allowed this for years. Apple is still behind.

It all really makes me consider purchasing to own my music again just so I can be in better control. Not to mention I can do what I want with my files (sans illegal uploading). And a lossless iTunes Store would definitely make that reversion more tempting.
 
I use one of these with my Sennheiser cans. Hopefully I’ll notice the difference.
1619875557735.jpeg
 
Anyone who likes listening to acoustic instruments like violin, piano and the human voice in the flesh (as opposed to MIDI synthesised stuff from a recording studio) is likely to find anything at the current bps rather uninteresting. Earpods or not. In my small experience good sound reproduction involves vinyl (analogue), valves (they really do sound better) and electrostatic loudspeakers (large membranous sheets - not lots of little cones with electronics deciding what sounds should go where), but none of that fits the modern marketing machine with its ambition for volume (!) sales.
 
So the source article that MR (that MR just regurgitates), has the same ambiguity:

It is a 'tier' (i.e. you have to pay MORE), or it a no-cost option (i.e. NOT a tier)?
 
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So they discontinue the Hi-Fi HomePod just before introducing Hi-Fi music streaming? 🤔
My guess the current generation won’t be able to play this stream. You’ll need HomePod 2 to take advantage of it. 😆
 
And what better way to demo this high-fidelity music streaming? Not the wonderful homepod - no apple saw fit to discontinue that. No.. the crappy echo dot esque HomePod mini will do it!
 
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I thought I read Apple is announcing the iPod HiFi… say what now?
ipod-hi-fi-hero21497462844736.jpg
Still got two for my audio for my PS5 and PS4.
Its awesome!

On another note this service better be included for apple music students subscriptions!(Yeah I graduated 3 yrs ago but I still got my student status! 🥴 )
 
Anyone who likes listening to acoustic instruments like violin, piano and the human voice in the flesh (as opposed to MIDI synthesised stuff from a recording studio) is likely to find anything at the current bps rather uninteresting. Earpods or not. In my small experience good sound reproduction involves vinyl (analogue), valves (they really do sound better) and electrostatic loudspeakers (large membranous sheets - not lots of little cones with electronics deciding what sounds should go where), but none of that fits the modern marketing machine with its ambition for volume (!) sales.
Imo the critical hurt of digital audio is not the bitrate/codec, but the loudness war. Older and classical recordings tend have more dynamic range, and thus can instill the "higher" audio quality feel.


It's the studio's fault, not the tech.
 


Citing sources within the music industry, Hits Double Daily reports that Apple is preparing to launch a new HiFi Apple Music tier in the "coming weeks," which will come alongside the release of the rumored third-generation AirPods.

apple-music-logo.jpg

According to the report, the new tier, which will offer high-fidelity music streaming, will cost the same $9.99 monthly subscription as the current individual tier. Spotify, Apple Music's most fierce competitor, has announced that later in 2021, Spotify users will be able to "upgrade their sound quality to Spotify HiFi and listen to their favorite songs the way artists intended."

The report says that an announcement of the new Apple Musc tier and the launch of the third-generation AirPods will take place in the "coming weeks." Apple plans to hold its Worldwide Developers Conference on June 7, and while no hardware was announced at the conference last year, hardware announcements are possible at the software-focused event.

The third-generation AirPods are expected to feature a design that's similar to the design language of the AirPods Pro but lack certain "Pro" features such as Active Noise Cancelation. If the rumor is to be accurate, the new AirPods release comes on the backdrop of a report signaling that Apple is cutting back on AirPods production due to decreasing sales.

Article Link: Rumor: Apple to Announce Third-Generation AirPods and HiFi Apple Music Tier in 'Coming Weeks'
Great, Auto-Tune has never sounded better, the Ad copy we’ll never see 😂
 
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I wonder what this means (if anything) for the iTunes store…

Will we finally see lossless music for purchase?

I reluctantly threw in the towel on the purchase vs streaming music battle and subscribed to Apple Music. The conveniences are great… but the downsides (albums being removed and incorrect matches to my own songs that aren’t in the store) get really annoying.

It would be amazing if Apple allowed me to force an upload of my version of a song if I’m not happy with the version they matched it with. Google Music has allowed this for years. Apple is still behind.

It all really makes me consider purchasing to own my music again just so I can be in better control. Not to mention I can do what I want with my files (sans illegal uploading). And a lossless iTunes Store would definitely make that reversion more tempting.
Purchase from Bandcamp. You get lossless versions and the artist takes a WAY bigger cut. I use Apple Music for streaming but if I listen to an album more than, say, 10 times I’ll head to bandcamp and buy it to support the artists a lot better, and also so that I actually own a copy of the files in case they’re ever taken off Apple Music for any reason, as has happened a couple of times.
 
I have a VERY good amp / speaker home equipment and still a hard time to believe that the normal human ear is able to tell the difference between 256 AAC and lossless - as so many blind tests have proven ...
“VERY” good doesn’t tell us anything. What’s the response frequency? The interference resistance? Etc, etc.

“very good” is very subjective.
 
I wonder what this means (if anything) for the iTunes store…

Will we finally see lossless music for purchase?

I reluctantly threw in the towel on the purchase vs streaming music battle and subscribed to Apple Music. The conveniences are great… but the downsides (albums being removed and incorrect matches to my own songs that aren’t in the store) get really annoying.

It would be amazing if Apple allowed me to force an upload of my version of a song if I’m not happy with the version they matched it with. Google Music has allowed this for years. Apple is still behind.

It all really makes me consider purchasing to own my music again just so I can be in better control. Not to mention I can do what I want with my files (sans illegal uploading). And a lossless iTunes Store would definitely make that reversion more tempting.
That’s one issue, who cares if material is streamed in HiFi when the source material isn’t up to it because of cheaply done, don’t care, or older. Another is listening environments and equipment. I don’t have golden ears, nor golden eyes for that matter, so I tend listen to the music not my equipment.
 
Apple Music already has such an option. (I think it currently toggles between 128k and 256k bitrates)
I wouldn't be surprised if they'd add a lossless option just to force Spotify to do the same – eliminating their planned additional income and increasing their overall bandwidth costs at the same time.

But it's strange that the report talks about a "tier" then. That makes it sound like you need to chose it ahead of time instead of per-device.
Where is this setting on an iPhone. Could not see it in Settings or in the Music app (no settings at all that I could find).
 
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Hopefully this goes to the music app on appletv. Would be good in my cars system but i more so want it for my two home systems.
 
Ok I’m going to say it: If you’re listening to Apple Music on your Airpods, don’t waste your money on the Hi-Fi streaming tier. You need a really solid pair of headphones to take advantage of it.

Edit: Nevermind, didn’t realize it would be no extra cost. That would be outside of the norm
 
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Hopefully this goes to the music app on appletv. Would be good in my cars system but i more so want it for my two home systems.
Yeah, I'm sure combined with road noise, wind, engine, exhaust, horns and general traffic noise, the subtilties of HiFi will come right through in your car and make a big difference! 😂
 
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