The iPhone X did not sell a ton as they were predicting almost double what they actually sold. If they sold a ton, it would have hit it's numbers or more.
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The iPhone X did not sell a ton as they were predicting almost double what they actually sold. If they sold a ton, it would have hit it's numbers or more.
Honestly I think their event will be something really lame like a phone with four cameras. The foldable phone would be a good way to steal Apple's thunder but I doubt they will show that this year. They have Note 9s to sell. Note 10 being a foldable phone would be a good way to take advantage of it being the 10th iteration.
I7guy
macrumors Westmere
What were the numbers it was supposed to hit and without Apple giving the information it’s all estimates.
Shanghaichica
macrumors G5
I agree we will never know how many it sold and what was expected. However I think it did reasonably well becuase the ASP increased year over year. Also at the last earnings call the analyst dropped their iPhone X is a flop script so I think it did well enough.
FFR
Suspended
Apple actually hit their targets. If you look at units of iPhone shipped during the year, iPhone had a slight yoy growth, which in itself is phenomenal
Accounting for the massive rise in ASPs this year. Had they cut any production, even a tiny bit and they would have a decline in unit sales each quarter for the year, we now know that’s not the case.
Counter point research is reporting 63 million units of iPhone X’s were sold in 10 months, which sounds about right.
Or $63 billion in profits for the iPhone X alone.
That’s about 6.3 billion dollars a month, November to August, generated by the iPhone X’s hardware sales alone.
Speculation about missed sales target was from a supplier slashing about 20 million units of amoled display production from their yearly quota, I’m sure you can guess who that is 😉. What’s interesting here is said supplier was the one that actually cut 20 million units of their premium flagship smartphone from its total annual/lifetime sales and said supplier actually supply the oled panels for their flagship smartphone.
Anyway it’s been a very interesting year.
Google it as it was in many news articles back then.
[doublepost=1537142568][/doublepost]
No they didn't.
https://www.newsweek.com/iphone-x-sales-are-less-half-apple-expectations-814039
https://www.usatoday.com/story/tech...phones-than-expected-goldman-sachs/465129002/
https://9to5mac.com/2018/03/19/iphone-x-analysts/
https://www.theinquirer.net/inquire...-2017-flagship-along-with-iphone-se-iphone-6s
Five of Apple's key manufacturing suppliers have confirmed that the iPhone X isn't meeting expectations, Bloomberg reports, revealing that demand for the smartphone has "plummeted" since the handset made its debut last year. Hai Precision Industry Co, Pegatron Corp and three other Apple suppliers have noted a sharp slowdown in the latter part of the first quarter, and Mia Huang, an analyst at Taipei-based research firm Trendforce, estimates that shipments have fallen as much as 50 per cent.
https://www.theinquirer.net/inquire...-2017-flagship-along-with-iphone-se-iphone-6s
[doublepost=1537142869][/doublepost]https://www.phonearena.com/news/app...-iPhones-in-the-fiscal-first-quarter_id102179
The tech giant reported sales of 77.3 million iPhone units during the three month period from October through December 2017, with iPhone revenue amounting to $61.6 billion. Analysts were looking for Apple to report sales of 80.2 million handsets. Last year's fiscal first quarter saw Apple ring up a record 78.3 million iPhones, resulting in a year-over-year decline.
[doublepost=1537142918][/doublepost]https://wccftech.com/apple-q3-2018-earnings/
Apple Q3 2018 Earnings – Lower Than Expected 41.3 Million iPhone Sales, iPad Sales Up, With $11.5 Billion in Profit
[doublepost=1537143278][/doublepost]https://www.businessinsider.com/app...stream-consumers-2018-9?utm_source=reddit.com
Apple's $1,000 iPhones are turning it into a luxury brand — and it could lose a whole generation of customers
FFR
Suspended
I have a masters in Econ you really don’t want to debate me when it comes to financials.
So I will try to keep it as simple as possible
Your link is speculation on an Apples supply chain which none of the supplier mentioned in any of the articles are EXCLUSIVE to Apple. Further more each one is talking about income statements released in a quarterly basis instead of end of year financials which paints a better picture of how well the iPhone X performed over 10 months vs 3. Normally iPhones sell during a 12 month period, since the iPhone X was released in November it’s sales only lasted 10 months which would look like it sold less then it should have but in reality comparing yoy numbers on a quarterly basis, it didn’t.
If you look at the article where it said hon hai precision or Foxconn( bought shares of it in the mid 2000 when Motorola first contracted them to build the motorla q) saw a dip during the second quarter which is seasonal for Apple (meaning it happens every year) coincides with what should have been the strongest quarter seasonally for android oems declined.
Reason being is high end android sales ( which also uses the same suppliers) imploded resulting in the decline being reported.
If you kept abreast of the market each one of those supplier saw in uptick in financials starting in the 3rd quarter of the year, again seasonal, due to, you guessed iPhone xs and iPhone xr production.
Also bear in mind that during these quarters apples market value passed the 1 trillion dollar on the success of the iPhone X. When this happened all the analyst you listed suddenly backtracked and said they were wrong
https://www.cnbc.com/2018/09/07/goldman-sachs-raises-apple-outlook-eat-our-hat-on-iphone-demand.html
Now as I was saying counterpoint research estimates that Apple sold 63 million iPhone X in a 10 month period (conservative figures), which is unheard of because that translates into 63 billion dollars with a b in 10 month period.
Let that sink in for a moment one product line made 63 billion dollars in 10 months. That is not only unheard of but completely insane.
That’s one of the reasons warren buffet started amassing Apple stock in expletive quantities and stated on the record that the iPhone X is complerly under valued. Warren buffet of Berkshire Hathaway.
Just a note, Bloomberg is in a weird place ever since they hired and fired josh topolsky from the verge (been reading Bloomberg news for over 20 years, their terminal is a bag of laughs, remmenant from the 80’sand 90’s a lot of fun though). My point the author of your article Debby wu is not very accurate when it comes to reporting news, neither is Ewan Spence also at Bloomberg.
That’s should be more than a suffocant explanation of what you tried to link to.
Google can help you find information, understanding it is a whole other bag of hurt.
This want really a debate, merely a little education.
Really wish MacRumors had a finance section.
Ps that’s not 5g. You need to figure that own on your own.
I7guy
macrumors Westmere
You can put all of this into as big and bold letters as you can, but only Apple knows it’s forecasts and targets and they ain’t talking.
FFR
Suspended
Yes but income statements and balance sheets don’t lie.
If a target was missed at Apple, it will turn up in the financials.
Money spent, money earned, money lost, must be recorded.
What Apple recorded was being the first trillion dollar American company.
He did bold a lot of things on his post, which is basically cut and pasting from the links he provided, I don’t really think he understands any of it.
JaySoul
macrumors 68030
I heard it was an A series device.
On that note, the A series is a seriously good option. It's a HUGE seller, as well. Got one for my dad and he absolutely loves it. Put it into Easy Mode or whatever it's called, and it's so slim and light.
I keep telling him he should get something with a bigger screen (his eyesight isn't the best) but for him it's more important for it to be portable.
On that note, the A series is a seriously good option. It's a HUGE seller, as well. Got one for my dad and he absolutely loves it. Put it into Easy Mode or whatever it's called, and it's so slim and light.
I keep telling him he should get something with a bigger screen (his eyesight isn't the best) but for him it's more important for it to be portable.
Shanghaichica
macrumors G5
Nice find. There was also a link to more leaks on the S10, as well. Samsung has been very busy!
Shanghaichica
macrumors G5
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I'm very excited about this. Google's last big innovation was the Edge display. Since then, they've perfected smartphone designs in the form of the Galaxy/Note 9 which are stunning.
Can't wait to see what's next whether it's 4 camera lenses or a fold-able display.
Can't wait to see what's next whether it's 4 camera lenses or a fold-able display.
Shanghaichica
macrumors G5
Whoa, 😱 You’re not kidding. Samsung is firing back at its Chinese competition hard. I don’t know if this will also lure disgruntled Apple fans away from the XR, but the potential is there if they don’t have a deep seated prejudice against Android. At any rate it certainly fills a gap for them in a really impressive way.
Shanghaichica
macrumors G5
co.ag.2005
macrumors 68020
I like that it has a wide angle lens. I wish all our flagships had a main shooter and at least a wide angle lens (similar to LG)... I could take or leave a telephoto lens especially when the Pixel proves you can get good bokeh with 1 lens... of course it can't get 2x optical zoom which some people like but 3 cameras allows you to have all of it. we'll see how it plays out for future flagships.
