- Apr 12, 2001
Apple Pay was introduced last year during Apple's September iPhone event and debuted alongside iOS 8.1. Months after launch, the service continues to expand with two major announcements today that mark the further expansion of the mobile payments service into regional supermarket chains and the continued adoption by consumers.
While Apple Pay continues to expand to new retailers, consumer interest in the mobile payment service also remains strong. As part of its Q4 2014 earnings report, Bank of America today announced that almost 800,000 customers have enrolled in Apple Pay and have added approximately 1.1 million cards to the service since it launched in October 2014.
Bank of America was a launch partner for Apple Pay, and the company has continued to promote Apple Pay since that time, releasing advertisements showcasing the convenience of using Apple's mobile payments service with a Bank of America credit card.The number of mobile banking customers increased 15 percent from the year-ago quarter to 16.5 million users, and 12 percent of deposit transactions by customers were done through mobile, compared to 9 percent in the year-ago quarter. Since the introduction of Apple Pay(TM) in October, nearly 800,000 customers have enrolled in the service, adding approximately 1.1 million cards.
Article Link: Save Mart Supermarkets Adds Apple Pay as Bank of America Approaches 800K Customers On Board