Was recently updating my mac when I remembered the times when you had to go through the seperate Software Update utility. It seems strange that apple haven't moved the system update function into the App Store like it has on the mac. I see so many people with their phone not in the latest version because drilling down into settings>general>software update is not something that the common user does. Something the common user does do is check into the App Store. This means that the iOS update would get far better screen time and would unify the uodating experience across both platofrms.