Snap Might Buy Zero Zero, Company Behind Hover Camera Drone Sold Exclusively at Apple Stores

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Apr 12, 2001
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Snapchat parent company Snap is in talks to purchase Zero Zero Robotics, the company that created the $500 Hover Camera Passport Drone that's currently sold exclusively at Apple retail stores and Apple.com, reports The Information.

The Hover Camera Passport is an ultra lightweight drone that's designed to work as a personal camera, following closely behind a person and capturing hands-free photos and videos using face and body tracking. Given its small size (242 grams) and its foldable carbon fiber body, the Hover Camera Passport can go essentially anywhere.


If Snap establishes a deal with Zero Zero Robotics, the Hover Camera Passport and future related products would join Snap's existing Spectacles, which are camera-equipped sunglasses meant to capture short videos and upload them to Snapchat.


Right now, the Hover Camera Passport is exclusive to Apple Stores, and Apple has inked a deal with Zero Zero that has made demo products available in many Apple retail stores around the world. Should Snap purchase Zero Zero, the latter company's deal with Apple would presumably end.


Zero Zero is said to have approached Snap in an effort to secure additional funding, but a potential purchase price isn't available. Snap has reportedly been looking into acquiring drone companies since mid-2016, and has already purchased one small drone maker in Los Angeles.

Article Link: Snap Might Buy Zero Zero, Company Behind Hover Camera Drone Sold Exclusively at Apple Stores
 

ck2875

macrumors 6502a
Mar 25, 2009
975
2,461
Brighton
Not that I'm going to be cliff jumping anytime soon... (or ever).... but I feel like the drone would just follow me into the ocean if I tried to reproduce that shot.
 

myrtlebee

macrumors 68020
Jul 9, 2011
2,359
1,441
Maryland
People love to look at themselves.
Never saw the point. I may have taken 6 selfies in my life, and that was at the request of others. Don't get it. Much cooler to have a camera drone you can control with an app on your phone and fly it to video other things besides yourself. To each his own... I guess.
 
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Swampthing

Suspended
Mar 5, 2004
657
565
Just TRY doing some of those things with a drone overseas. In many cases, you will find yourself dealing with very angry authorities. Especially if you try to fly it around museums...
 
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melchior

macrumors 65816
Nov 17, 2002
1,202
53
video quality is rubbish, but seemed like it would make a cheap stocking stuffer. looked at the price and it is four times what i was expecting. incredible.
 

jdoll021

macrumors regular
Narcissism aside, there are some practical applications I can think of. I bicycle a lot and I can see something like this as acting as a better alternative to the helmet cam that can give a more useful birds-eye view if something happens.

Also might be useful for first responders as a second pair of eyes in dangerous conditions (i.e. bomb squads).
 

OldSchoolMacGuy

Suspended
Jul 10, 2008
4,202
8,906
Narcissism aside, there are some practical applications I can think of. I bicycle a lot and I can see something like this as acting as a better alternative to the helmet cam that can give a more useful birds-eye view if something happens.

Also might be useful for first responders as a second pair of eyes in dangerous conditions (i.e. bomb squads).
Most of these aren't going to keep up with you on your bike and battery life limits things to a couple minutes at best.
 
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rezwits

macrumors 6502a
Jul 10, 2007
635
324
Las Vegas
I hope Snap buys them out, and throws money on the fire much like Facebook does, and did with Oculus.

Great video up above!

Spark all the way...
 

Pilgrim1099

Suspended
Apr 30, 2008
1,110
596
From the Midwest to the Northeast
video quality is rubbish, but seemed like it would make a cheap stocking stuffer. looked at the price and it is four times what i was expecting. incredible.
You want the best video quality from a drone? Pay up. If you have no issues blowing off $1,000 for the upcoming iPhone 8, then you shouldn't complain about the camera drone price either. I've seen a DJI Spark in action in person and the camera quality is stunning. Even for this small drone in the video, it's still impressive.

Personal drones, my friend, are going to be the big thing that follows us around, recording or even become our 'floating' communications hub like a phone, especially if it's done via live on FaceTime or Skype. Kind of like having our own hovering tamagotchi pet with better battery life or new generation of personal assistants.

Think about it.
 

jerryk

macrumors 601
Nov 3, 2011
4,848
2,398
SF Bay Area
242 grams, wind faster then a few meter per second blows this thing out of the sky.
Not convinced of that. Some guy on youtube that hits a spark with a leaf blower at 3 feet and it hardly moves. This guy might move a little, but it will also compensate for the wind very quickly