LG can't even make 1 retina display for Apple, which is why Apple's sticking with Samsung. Why would Apple trust LG when they're not even capable of mass retina display production?
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So this is why Samsung was happy to give Apple the Retina for the new iPad.......
- Thread starter DanteMann
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LG can't even make 1 retina display for Apple, which is why Apple's sticking with Samsung. Why would Apple trust LG when they're not even capable of mass retina display production?
It won't have a huge impact (I think they're mostly preaching to the converted), but this kind of strategy does have some effect. Here's a couple more cunning ways to disrupt a competitor's launch that might look familiar:
- Leak plausible but very high-end fake specs in the months before launch. If it's a dual core CPU, leak that it's quad core. If it's non-retina, leak that it's retina. Build up high expectations so that the actual product disappoints - some people will decide to wait for the next one that will actually deliver the goods. Your competitor loses sales, and you gain time to try and sell your own products.
- Spread rumours that there will be an update not long after the product launches. If it's launched in the spring, suggest that an upgraded model will launch in the autumn. Some people will hold out for that, then hold out for the following spring when nothing happens. Again, you lower your competitor's sales, and you gain time to improve your own and sell them.
All of this happens before each new apple launch. Watch where the rumours come from too - it's quite often "manufacturing partners" or "supply chain sources" in taiwan or china. Apple buys parts from many of their rivals, including samsung. It's also where most of their competitors are based. After watching for a few years, I can say that there's a very obvious pattern to it. It could be tactical moves by competitors to disrupt apple's product launches. Other options?
- Maybe apple really did plan 2 iPad / iPhone launches per year over the last few years, but kept changing their minds.
- Maybe they keep shooting too high with their specs, and end up cutting major features at the last possible minute.
But standard business tactics sounds more realistic to me
The thing about Samsung is that each unit operates as it's own business. The component manufacturing unit doesn't care that the mobile phone unit is being sued and suing back.
But standard business tactics sounds more realistic to me
Those tactics only work if you're products are good and people care about them. Quite frankly, Samsung has been gushing out a new tablet in either 7.6, 8, 8.4 or 7.2 inches every month. People's minds have gone numb.
Samsungs demo will have close to zero effect on iPad 3 pre-orders. The device will be sold out. Besides that only hardcore gadgets enthusiasts will know of this Samsung prototype. For the casual Apple shopper on the street, they won't know about it and neither will they care.
Besides that there have already been tablets on the market that have way higher resolution than the iPad 2 but with little effect.
All true, but it will have some minor effect. Most people have little clue, and will either buy an iPad because their friends have one and they see it everywhere, or they'll buy a $100 android device that looks the same and does the same stuff, and decide tablets are a waste of time. Other people are just really into gadgets and want the latest and greatest - some of them will decide to wait for that samsung one instead of getting an iPad. Not many, but we might be talking 1000s worldwide. And you can actually double that number, because 1000 buying the samsung device means 1000 less iPads sold. Combine it with all the other strategies and it's worth spending a few dollars on a demo and some well-placed false rumours.
Also, samsung's products *are* pretty popular. Not by apple's standards by a long way, but they're 3rd in the tablet market I believe.
It'll be nice to see some real competition for the iPad, for once. That said, I'd love to see what kind of battery life that thing gets. I wonder if they'll measure it in minutes, rather than hours ... ?
FYI, real competition for the iPad won't come in the form of increased specs. There were people claiming the iPad lacked certain key ports like USB, micro usb, HDMI out, etc...Or more ram, or higher resolution camera. However some of the tablets that had these features first, had HORRIBLE usability in real world testing. The software in my opinion is almost more important than the hardware. There's a reason why these OEMs can't just throw together the hardware, and that's because they have no suitable software.
I doubt Samsung "gave Apple" any screens for the new iPad.
Apple says:
"We need 9.7" retina screens for an upcoming and unannounced device. We will need 20-30 million this year. Here is a truck load of cash. Can you supply us?"
Samsung says:
"Leave the cash . When do you need those by?"
Samsung's tablet plans have no bearing on their decision to do business with Apple. I am sure Samsung makes a lot more profit selling 30 million screens to Apple instead of selling hundreds of thousands of tablets.
Apple says:
"We need 9.7" retina screens for an upcoming and unannounced device. We will need 20-30 million this year. Here is a truck load of cash. Can you supply us?"
Samsung says:
"Leave the cash . When do you need those by?"
Samsung's tablet plans have no bearing on their decision to do business with Apple. I am sure Samsung makes a lot more profit selling 30 million screens to Apple instead of selling hundreds of thousands of tablets.
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But that is just a bag of parts at this point. Who knows how the actual product will turn out. OTOH the iPad 3rd gen is real, great bat. life, lots of apps, etc.
DanteMann said:
But that is just a bag of parts at this point. Who knows how the actual product will turn out. OTOH the iPad 3rd gen is real, great bat. life, lots of apps, etc.
Yupp. A tablet is only as good as the apps. It can have the highest screen resolution on the planet but if there are no great apps to take advantage of that hardware then money is lost down the drain.
And as usual the point has been well and trully missed by the OP in favour of a troll...
This is a collection of components that aren't in large scale production yet. What you're looking at here is the spec for the NEXT gen of tablets laid out at the prototype stage. The screen, well, Apple already have their version out in mass production and by all reports it's a beauty. Maybe we'll see some changes next year to bring down power consumption, size, weight, costs or a combination but the end product will be very similar.
The A6, whether it comes in the iPhone 5 or the 4th gen iPad, is going to be A15-based on a 32nm process. It'll have the next gen of Series 6 graphics processor alongside the CPU and that is going to be a very VERY fast package indeed. It's the GPU bit that a lot of people overlook, Apple have a history of delivering very fast silicon in that area, indeed it's why the A5X is likely to be faster than Tegra 3 at graphics work, and the overall combination is an enticing one.
Really you're looking at the corporate difference between Samsung and Apple. Samsung makes and sells electrical components. Sometimes it sells them to itself to build its own products but it's still selling them. As such it needs to hype them at a very early stage and get them out in public to attract sales. Apple makes devices and only unveils them when they're ready to ship to the end user. The difference lies in which part of the product lifecycle you lift the curtain.
This is a collection of components that aren't in large scale production yet. What you're looking at here is the spec for the NEXT gen of tablets laid out at the prototype stage. The screen, well, Apple already have their version out in mass production and by all reports it's a beauty. Maybe we'll see some changes next year to bring down power consumption, size, weight, costs or a combination but the end product will be very similar.
The A6, whether it comes in the iPhone 5 or the 4th gen iPad, is going to be A15-based on a 32nm process. It'll have the next gen of Series 6 graphics processor alongside the CPU and that is going to be a very VERY fast package indeed. It's the GPU bit that a lot of people overlook, Apple have a history of delivering very fast silicon in that area, indeed it's why the A5X is likely to be faster than Tegra 3 at graphics work, and the overall combination is an enticing one.
Really you're looking at the corporate difference between Samsung and Apple. Samsung makes and sells electrical components. Sometimes it sells them to itself to build its own products but it's still selling them. As such it needs to hype them at a very early stage and get them out in public to attract sales. Apple makes devices and only unveils them when they're ready to ship to the end user. The difference lies in which part of the product lifecycle you lift the curtain.
There are 3 companies that are behind the Retina display supplies: Samsung, LG, and Sharp. Samsung is just the first to ramp up production so first batch of Retina displays are Samsungs. The technology for the Retina display actually came from the geniuses at Sharp. The iPad 3 currently has 263ppi which is just a tad higher than the new Samsung tablet which is 260ppi. The tablet is also slated to be Android ICS and not Windows 8. While Android is still pretty close to iOS, it just doesn't have the same ease of use. Windows 8 on the other hand is just way too top heavy. The Mali GPU set they are using is also pretty weak. You'll be seeing some lag on the new Samsung tablet when it gets released just due to the GPU which is an integrated ARM sub-processor. In any case, just in sheer specs, the Samsung tablet just doesn't add up. It's slightly underpowered even with the new 32nm Exynos.
So the real reason why Samsung, LG, and Sharp are really trying to do business with Apple is because Apple pretty much drives up with a truck of cash and gives it on delivery. Apple is the only company that has the cash standing by very early and expect very stringent delivery dates as well as production schedules. Otherwise, Samsung, LG, and Sharp would not do business with them. The reason why they will give what Apple demands is because it's easier and faster than selling their own product on credit. Just remember kids, cash is king. LG and Sharp are due to start display production in April so hang onto your hats because anyone that didn't get a 1st batch iPad is in for a wait.
So the real reason why Samsung, LG, and Sharp are really trying to do business with Apple is because Apple pretty much drives up with a truck of cash and gives it on delivery. Apple is the only company that has the cash standing by very early and expect very stringent delivery dates as well as production schedules. Otherwise, Samsung, LG, and Sharp would not do business with them. The reason why they will give what Apple demands is because it's easier and faster than selling their own product on credit. Just remember kids, cash is king. LG and Sharp are due to start display production in April so hang onto your hats because anyone that didn't get a 1st batch iPad is in for a wait.
I have absolutely no interest in anything but Apple products at the moment, but I am super excited about what happens when the pc world 'catches up' in terms of tablets!
Maybe that is a pipe dream, but I've heard Android phones are on par if not ahead of iPhones these days? I have never used one, but I distinctly remember when I was a PC guy and had no love for Apple... and now the tables have turned!
Right now, in the tablet market, Apple can make whatever upgrades they want... as they're only competing against themselves... if they get a strong monopoly, that is bad news for all of us...
So... bring it on Samsung!
Maybe that is a pipe dream, but I've heard Android phones are on par if not ahead of iPhones these days? I have never used one, but I distinctly remember when I was a PC guy and had no love for Apple... and now the tables have turned!
Right now, in the tablet market, Apple can make whatever upgrades they want... as they're only competing against themselves... if they get a strong monopoly, that is bad news for all of us...
So... bring it on Samsung!
It was posted on the front page of this website.
https://www.macrumors.com/2012/03/13/samsung-sole-supplier-for-retina-display-in-new-ipad/
Ahh ok. 9to5 Mac have a newer story saying LG has also got involved but they are not 100% untill the tear downs begin.
Who knows
http://9to5mac.com/2012/03/14/reute...lg-is-providing-retina-displays-for-new-ipad/
Ahh ok. 9to5 Mac have a newer story saying LG has also got involved but they are not 100% untill the tear downs begin.
Who knows
http://9to5mac.com/2012/03/14/reute...lg-is-providing-retina-displays-for-new-ipad/
Yes we will see.
As a long-time iPad user, I was interested in giving the Samsung Galaxy tab a try on my last transcontinental flight on American Airlines.
I tried to give the thing every opportunity, but there is just NO comparison between the iPad and the clunky, unintuitive Galaxy Tab.
Just awful...I packed the whole thing up...handed it back to the flight attendant...and pulled out my iPad.
It was like the difference between some no-name DVR that you get for free from the cable company compared to a TIVO.
I tried to give the thing every opportunity, but there is just NO comparison between the iPad and the clunky, unintuitive Galaxy Tab.
Just awful...I packed the whole thing up...handed it back to the flight attendant...and pulled out my iPad.
It was like the difference between some no-name DVR that you get for free from the cable company compared to a TIVO.
My theory is that by continuing to supply Apple with parts, Samsung remains privy to what Apple is up to next, as well as clues on how to manufacture their latest products.
At least now they should know how to manufacture retina displays and incorporate them into tablets while mitigating the drawbacks.
Except that they've shown no ability to be able to do that thus far. The biggest drawback is that the hardware and OS aren't designed in the same place, leading to little inefficiencies all over.
It's a shame that a nice piece of hardware is going to be more or less hobbled by Android (or rather, Samsung's insistence on coating it with their own UI).
However, this hardware running Windows 8 would be pretty sweet- if the price can match the iPad. But by the time it's available for purchase, the iPad 3 will probably be halfway or more through its product cycle.
However, this hardware running Windows 8 would be pretty sweet- if the price can match the iPad. But by the time it's available for purchase, the iPad 3 will probably be halfway or more through its product cycle.