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yeah get that sweet HIFI straight to your bluetooth 320kbps codec. It's a gimmick.
Would definitely be great for a HomePod (not airplay) or wired airpods max though.

It takes a good bit of training to know what to listen for when it comes to lossless audio. Most people shouldn't even bother paying extra for it. Your average listener using only bluetooth headphones probably shouldn't purchase this add on.
 
Can someone please explain the appeal of Spotify? Every time I read about them I cringe. Now they want to charge extra to get the same audio quality we had in the '80s? Why? Because other services do the same thing? Streaming audio is all they do - of course they should be better quality than everyone else. For what they charge they should be offering Atmos or High-Resolution audio formats standard.
My friends use it instead of Apple Music because they feel that Spotify has better algorithms and suggests music that they like better than Apple does. I don't use streaming services so I can't compare.
 
Alright Apple, knock everyone’s socks off and make HiFi available to Apple Music subscribers at no further cost. I’d love to think Apple has a codec up their sleeve to allow that level of audio over Bluetooth to headphones like their AirPods Max. They could keep costs down by only streaming the HiFi version to compatible headphones and wired connections.
 
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Alright Apple, knock everyone’s socks off and make HiFi available to Apple Music subscribers at no further cost. I’d love to think Apple has a codec up their sleeve to allow that level of audio over Bluetooth to headphones like their AirPods Max. They could keep costs down by only streaming the HiFi version to compatible headphones and wired connections.
They do - ALAC, and it’s already in use
 
zero, especially with a bluetooth output. AirPods will turn that HIFI 1411 kbps into 265kbps
Apple has to compress audio after muxing it with system notification sounds before streaming it at 256kbps via BT. With lossless audio source, this compression happens only once. With lossy audio source, this happens twice. I have Airpods Max and tried this on Mac and iPhones with lossless and lossy source and there is a small noticeable difference.
 
I honestly believe this would just be paying more money for no audible difference.

Maybe your dog will appreciate it.

Check this out:

This is ********. I can clearly tell the difference, specially on cymbals, percussions and classical guitars. It's not about the higher frequencies, it's a about dynamics and compression specially on very crowded ranges. On my genelecs and KEF LS50 with acoustical instruments, I can clearly tell the difference. If it was produced naturally, without a lot of killing dynamics compression, a lot of people can tell.
 
Does this make it sound better on the wireless headphone? I hope so.
No wireless can’t not stream at that high of a rate and that’s why I doubt Apple will offer anything like this anytime soon. AirPods max, HomePod etc... as far as I know wouldn’t be able to take advantage of higher bit rates since they are all wireless and would currently require a physical line connection. Would be nice though to listen at a higher rate and would definitely cause some waves if Apple came out and said that they could stream at a higher rate and there current audio hardware was capable.
 
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Can someone please explain the appeal of Spotify? Every time I read about them I cringe. Now they want to charge extra to get the same audio quality we had in the '80s? Why? Because other services do the same thing? Streaming audio is all they do - of course they should be better quality than everyone else. For what they charge they should be offering Atmos or High-Resolution audio formats standard.
Back when I had the choice, it was pretty much between spotify or pandora. I chose spotify because a few reasons.
1. I could search for songs/artists and play them, pandora was just a giant playlist in my experience
2. The ability to download and listen to songs offline.
3. The ability to turn up the audio quality going from free to paid membership
 
It doesn’t matter what format or how “lossless” your music is if you’re putting them through bluetooth headphones as it is today.
 
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I would be happy enough if Apple wouldn't downgrade audio quality of old music (80's). Every time I play an '80s track on Apple Music the sound quality is very far from what I get from a current pop hit like Dua Lipa, Ed Sheehan, Lady Gaga, etc. And it is not because '80s music is old or has not been remastered, my car has a Bose audio system and if I play an '80s audio track from my personal collection (ripped CDs to iTunes), it just blows your mind in the same way that a new song does, the same happens with de radio, an old song sounds as good as a new one. But just play an '80s track on Apple Music and the quality is just flat, dull.
 
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