Hate to quote myself, but I already explained why a round display is a terrible idea (unless you're planning to use a UI that doesn't have any button or list at all, which is obviously not very practical).
Sorry if my reply sounds harsh, but I find your photoshoped images very unfair. You not only used a taller shape (the diameter of the circle is longer than the height of the rectangle) but you also removed the bezels in the round version! That makes the comparison completely irrelevant, because you're comparing the size of the entire watch with a display without any bezel.
The problem is, you are a glass if half empty person, not half full.
It's the same negative viewpoint when it comes to widescreen displays.
I think positive when I see a widescreen.
What I see is a normal screen, with the ADDITION of extra display on either side to make it wider.
You may be one of the people who can only see negative, and you see a widescreen as removing the top and bottom of a 4:3 display
It's the way you choose to see it.
To me, making it a circle is adding on extra to a square. = positive viewpoint.
You are again only seeing it as a negative and are removing the corners of a square to make a circle.
If you can only see it this way, nothing I can do can change it I'm afraid
🙁
There is never any need to chop anything off of show any less.
It's simply a matter of displaying things within the space provided at the correct scale.
A silly example would be making the iPad Round for example. Not that I'm suggesting that would be a good idea.
You could see it as adding screen on, and being better, displaying more then before.
Or, as you have demonstrated above, I fear you would see it as removing the corners and seeing less.
And re the bezels, yes indeed.
The bezels I chose to show a round version are roughly that same size bezels/surround that is on the moto 360 which was designed a year ago.
Given a year of advancement, and Apple trying their best. I gave Apple the benefit of the doubt in their skills, and assumed Apple would at very least be able to match, if not better what Motorola was able to make a year earlier.
I think that was fair of me, unless you feel Apple cannot match Motorola for their ability to make a round screen at least as good.
The only "licence" I took was to remove the display driver area at the bottom of the Moto360 screen, as again, given Apple's skills and technical expertise, I gave them the benefit of being able to overcome that hurdle.
I feel given the above I was fair and reasonable in my expectations from Apple, don't you?