I honestly think Apple had no idea what they were dealing with when they entered the cell phone market. It seems like the hacking movement forced the truth down Apple's throat that they can't overlook the strong demands of the market. In a way, I think the hackers showed Apple that thirty party developers were making the iPhone way better than Apple could ever do on its own. Apple was naive to think they could go it alone with their closed architecture. iPods: yes; computers and PDA's: NO WAY!