- Apr 12, 2001
T-Mobile is kicking off a new campaign targeting overage fees as part of its ongoing Uncarrier initiative that aims to disrupt the wireless industry in the U.S. Starting in May, the U.S. carrier is eliminating overage charges for all its customers regardless of their cellular plan. The wireless carrier also challenges its competitors to do the same.
Besides removing overage fees, T-Mobile's Legere also started an online petition that asks AT&T, Verizon and Sprint to end overage fees, saying they are "no longer welcomed in this industry.""Charging overage fees is a greedy, predatory practice that needs to go," continued T-Mobile CEO John Legere. "Starting in May for bills arriving in June - regardless of whether you're on Simple Choice, Simple Starter or an older plan, we're abolishing overages for good. Period."
This petition is part of a larger initiative by T-Mobile to shake up the cellular industry in the United States with a series of promotions and policy changes, including ETF buyouts for customers who switch from a rival carrier, early upgrades and no-contract cellular plans.
Article Link: T-Mobile Ending All Overage Charges, Challenging Rivals to Follow