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The safe assumption is that they will not be using Android Wear but that these will be minimalistic efficient designs, as the Swiss microsystems industry is used to develop.

So if not Android wear, then what? Tag Heuer is going to develop its own OS and get people to develop for it? Or it's going to be the feature phone of smart watches?
 
We shall see.

Never is a long long time, and with Android Smart phones increasing in numbers, and quality, and higher spec ones at better and better prices year on year, Apple will hit a barrier in time of just how many iPhone users want the Watch.
We shall just have to see if you are right and they "Never" wish to sell any watches to any other markets.

I think they will in time, as you are a company who wants to make money so why would you ever limit your market, remember just how small Apple's share of the smartphone market is in many countries.

Here's an idea. Apple uses the aWatch as the equivalent of the iPod...

Just like they ported iTunes to Windows, they port enough to Android to give you the watch experiences --- but it's always quite clear that you'd have a much better experience if the phone connected to the watch were an iPhone.
Especially if the aWatch hardware is far superior to what AndroidWear offers and is patent protected in some way that prevents this from changing (maybe the battery life is much better, maybe the SoC is far superior, maybe the haptic feedback stuff is patented in some way), this makes a lot of sense. People will buy the Apple product because it is so superior to alternatives (ala iPod) then switch phones when their contracts run out...
 
Something about watchmakers entering the technology industry doesn't sit right with me. Apple aren't entering the jewellery market, watchmakers shouldn't be pressured into entering a market they're not prepared for. That being said, competition is always good. Each to their own.
 
Hate the way fanboys keep trotting out this tired meme that the Apple watch is somehow going to challenge Swiss watches.

I gotta agree with everything you wrote.

People actually think the iWatch will replace a real watch?:eek: That's rich!:D:D:D That made milk run out my nose...and I'm not even drinking milk.:p

They are not even remotely in the same market. Nobody is going to hand down their obsolete 1st gen Apple watch to their grandkids, even if it is still somehow miraculously still working by then.

I realize beauty is in the eye of the beholder, and I'm no fashion expert. But the Devil will skate to work the day I wear anything as fugly as what's been parading around as a 1st gen iWatch. It's not as ugly as the Pebble but it's close.
 
...this is Apple we are talking about here. The company that wouldn't even let you upgrade your RAM or hard drive. Let's be realistic. Apple isn't going to open this up for upgrades. Apple is the definition of a closed system.

I can buy a Hamilton Khaki King Automatic today, and then give that very same watch to my grandson in 50 years. This can't be said for an Apple Watch. Not even close.

WTF are you so arrogant as to imagine that your grandkid wants your crappy $500 watch from the early 20th century? Would you be thrilled that your grandfather is giving you bowler hat from 1935, or handing on his very fashionable hip flask? How about his totally rocking turtle-shell glasses from 1950?

The number of people who fetishize this stuff is very very small, dude. The rest of us accept that
- tools do their job, or they're worthless AND
- fashion, by design, decays to become unfashionable.
There is no intrinsic magic in a watch that makes it somehow different from every other human artifact in desirability or longevity.

And don't change the issue to a higher end watch like a $300,000 model. The honest truth is that your grandson would much rather you buy a lifetime of Apple watches, a new one every year, then give him $250K in cash when you die, than that you hand on to him some crazy expensive Patek Philippe...
 
like "it was designed by a student in their first trimester."


Why does it have to be a pregnant student??

----------

So if not Android wear, then what? Tag Heuer is going to develop its own OS and get people to develop for it? Or it's going to be the feature phone of smart watches?

It will be Android wear, because no one but apple, google or microsoft has a mobile OS robust enough. Maybe they will "acquire" Palm OS from whoever owns it now, HP?
 
We shall see.

Never is a long long time, and with Android Smart phones increasing in numbers, and quality, and higher spec ones at better and better prices year on year, Apple will hit a barrier in time of just how many iPhone users want the Watch.
We shall just have to see if you are right and they "Never" wish to sell any watches to any other markets.

I think they will in time, as you are a company who wants to make money so why would you ever limit your market, remember just how small Apple's share of the smartphone market is in many countries.

But as I said Apple wants people buying iPhones not Android phones. They're not going to give people incentive to not buy an iPhone. Apple sells a lot more iPhones than they ever have Macs so we really can't compare this to iPod. The other thing is Watch OS was designed to work really well with iOS and continuity and extensibility. It's not like you can just port that experience to Android.
 
This might be an instance in which not controlling the hardware design might be a good idea. As it stands, only Apple will make iWatch, so by default every other watchmaker who wants to get in this space will have to use Android. This seems short sighted to think that Apple knows how to design a better luxury watch than TAG.

Who cares. Apple watch will most likely sell millions. More than TAG would sell.

TAG is scared it will become a dated brand. Only time will tell. No pun.
 
like "it was designed by a student in their first trimester."


Why does it have to be a pregnant student??

----------



It will be Android wear, because no one but apple, google or microsoft has a mobile OS robust enough. Maybe they will "acquire" Palm OS from whoever owns it now, HP?

WebOS was acquired by LG which I believe they're using in their smart TVs. The rumor was that Tag Heuer is working with Intel so maybe it will be some Intel developed OS?
 
OMFG people. Schools operate on semester, trimester, quarter, and other schedules. "First trimester" just means "new to school." It has absolutely nothing to do with pregnancy.
 
and some long ago some users here thought that will never happen. Like i said before..nothing last forever. Its a digital era now.
 
So if not Android wear, then what? Tag Heuer is going to develop its own OS and get people to develop for it? Or it's going to be the feature phone of smart watches?

You assume too much that it will have an OS.

It does not need to be kitchen sink, the priority is to be a real watch.

A feature phone is normally low end, this would be higher end than smart watch gadgets, even if it might cost less than a mass market Apple Watch in gold casing.

And not an expensive feature phone like a Vertu. This would be a premium watch with some smarts, not an expensive basic smartwatch.
 
According to Reuters, Swiss watchmaker TAG Heuer has changed course and begun preparing a smartwatch and is willing to forge partnerships and acquire companies in order to produce an original luxury offering to compete with Apple Watch.

My money is in TAG acquiring Fitbit, which has a strong brand and ecosystem, but struggled with poor hardware design and quality/manufacturing issues.
 
This is analogous to a high end steakhouse being worried that McDonald's is going to bring out a new steak supper option. While McDonald's might sell more steaks overall, make more money on them, and might even overlap into a market of people that would value going to McDonald's for steak instead of a high end restaurant, realize that there would be a large number of people upset about a high end steakhouse deciding to sell cheap hamburgers out of sterile plastic restaurants to compete with McDonalds'.

While I disagree with you, thank you for not using The Car Analogy.
 
Apple watch will most likely sell millions. More than TAG would sell.

Swatch (brand) sells a lot more units than any other Swiss watch brand. That does not make it #1 in sales value.

And desirability goes hand in hand with exclusivity.
 
Better worry if they don't want to bite the dust like Blackberry. Blackberry thought they had it wrapped up and sat on there arse while apple steam rolled over them. Be very worried or go away. Lets hope for more competition.
 
Smart! This is why Blackberry is no longer with us. They thought no one wanted "App Stores" and "Touchscreens"...they came to the market too late and over for them. Better jump on this smartwatch wagon while you can.

Some people made a lot of money betting on BlackBerry during the past year. The ones who bet against it lost hard.
 
so silly... when competitors are reactive to possible threats it's over. You need to lead or leave the game.
 
TAG is not it.

Didn't some design executive from TAH Hauer join the staff at Apple to design the new Apple Watch..? So, if the design is "weak" & not within the "luxury" market for the higher end Apple Watches, then what does that really say about TAG Hauer?

Yes, you are scared. Very, very scared. With this statement & numerous other luxury watch companies going into overdrive with Christmas commercials, they are all very scared.

But, we wanted to be first & original, so we denied Apple Watch as a threat & now are panicking to get into the luxury smart watch market late 2015, so we will not be "first" nor "original" are we TAG Hauer?
 
so silly... when competitors are reactive to possible threats it's over. You need to lead or leave the game.

Swiss watchmakers learned for the quartz crisis. In the end, they won the profits game.
 
I know taste is an individual thing, but I have to say that to me, certain "fashion" watches such as TAG Heuer and Rolex are actually uglier than most smart watches. I find them hideous and gaudy.
 
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