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There's no proof but does anyone really believe this all just randomly happened? No way. Btw, right after Apple announced they would pay during the free trial Nikki Sixx from Mötley Crüe was on CNBC and said labels had been meeting with Apple for 10 days trying to get something worked out. There may not have been coordination between Apple and Taylor Swift but clearly Apple was moving towards paying and realized responding to Swift's letter would be a good PR opportunity.
I agree with you on that. But the post I responded to seemed to imply that Taylor Swift's letter was produced in cooperation with Apple.
 
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“Artist Friendly, Artist First” isn’t Jimmy’s philosophy because if it was, they would’ve never had to fight about these royalties to begin with. I’m a musician, and I’m usually “All Apple, All the Time” but let’s not all just forget that they originally tried to get away with this.
I'm sure the discussion inside Apple was let's see if we can get away with this (all the while planning for having to payout) and if we can't we'll do a 180 on a dime and get good PR out of it. Swift's letter was the perfect opportunity for Cue to make Apple look like the good guy.
 
What I love about all this is how everyone is claiming Swift is a saint, but all she really is doing is pimping her music out to the service that pays her the most. When there is a threat to her monetary gain, she issues a Tweet or "open letter", and she secures millions of more profit, period.

"Taylor Swift Inc." couldn't care if indie artists gets paid during a trial period of Apple Music, "Taylor Swift Inc." wanted their rightful dues, period.

I sincerely doubt that. Streaming doesn't pay that much (paid subscription or not). Taylor Swift could afford not to be paid during the trial, something she she as actually specifically admitted. For many others, it's astonishing that they'd be expected to stream their music for free because Apple is offering the user a (lengthy) free trial of the same service they'd get if they subscribed. Does it not make sense for Apple to bear the costs of the free trial of their own service rather than the labels/artists/etc.?
 
What I love about all this is how everyone is claiming Swift is a saint, but all she really is doing is pimping her music out to the service that pays her the most. When there is a threat to her monetary gain, she issues a Tweet or "open letter", and she secures millions of more profit, period.

"Taylor Swift Inc." couldn't care if indie artists gets paid during a trial period of Apple Music, "Taylor Swift Inc." wanted their rightful dues, period.

While true, you would do the same to keep your paycheck. I bet you don't work for free either. It's always "save your ass, then help others if you can to make yourself look good too"
 
I agree with you on that. But the post I responded to seemed to imply that Taylor Swift's letter was produced in cooperation with Apple.
I won't go that far. Mostly because something like that would most certainly leak and that would be terrible PR for Apple.
 
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There's no proof but does anyone really believe this all just randomly happened? No way. Btw, right after Apple announced they would pay during the free trial Nikki Sixx from Mötley Crüe was on CNBC and said labels had been meeting with Apple for 10 days trying to get something worked out. There may not have been coordination between Apple and Taylor Swift but clearly Apple was moving towards paying and realized responding to Swift's letter would be a good PR opportunity.


No one has denied that there weren't talks about paying them. They even mention it in the article just above. But it wasn't a planned maneuver from the start. Apple most likely always had a fallback plan of paying the artists if certain labels didn't agree to terms. Swift has a huge following, Apple understood that, so they responded to her complaints and initiated plan B. So it wasn't necessarily a coincidence, but it certainly wasn't as planned as some make it out to be.
 
"wrote a scathing open letter" - really? A bit loose with the hyperbole, aren't we? It was more like a very calculated, carefully crafted scolding, tempered with buttery praise for Apple because she knows what would happen if she summoned the vindictive ****** side of Apple (and as we know, that's exceedingly easy to do, with or without Jobs at the helm).
 
Also I've been trying iTunes Radio and Playlists for a day or two now.
I skip a lot of songs.
I wonder if the artists get paid if I listen to a fraction of a song.
Sometimes I jump right to the middle to see if it gets any better.
I wonder what the algorithm is for paying the artists in that situation.
Any thoughts?
 
Taylor Swift thank you for breaking iTunes Match thanks to you Apple is worried to keep you on Apple Music your crappy music, no wonder you can never keep a guy around you always make them pay.
 
Not sure "scathing" is the best word to describe that open letter...

"Apple has been and will continue to be one of my best partners"
"I respect the company and the truly ingenious minds that have created a legacy based on innovations and pushing the right boundaries"
"historically progressive and generous company"
"we admire and respect Apple"
"beautiful progress"
"astronomically successful"
"incredible company"

Yes, she criticized "this particular call", but it still seemed pandering to me.

Scathing is a term designed to get people to read a column that otherwise would barely be noticed.

i hate taylor swift, but even more than that i hate that apple music has a hip hop taste to it

Taylor Swift if pure evil. If you fall for that super nice facade I feel badly for you. Her songs are oddly catchy though, but they fade fast...

Each to his own ... unless you are Honda (and others), then it's "Each to their own" since those writers didn't get an education that included English.
 
Also I've been trying iTunes Radio and Playlists for a day or two now.
I skip a lot of songs.
I wonder if the artists get paid if I listen to a fraction of a song.
Sometimes I jump right to the middle to see if it gets any better.
I wonder what the algorithm is for paying the artists in that situation.
Any thoughts?

If you listen to only a fraction of a song, what happens is that the label finds out where you stopped listening.

Then, the label calls up the artist, and they have a discussion about why the listener stopped listening at that particular point. They examine the harmony for structural weaknesses, look at the melody to see if the tune was a bit weak at that point. They also think about the rhythm; did the tambourine player sneeze at that point? Finally, they examine the singing and the lyrics. Maybe the singer had a frog in his throat, or perhaps he didn't enunciate the words clearly at that point.

After the inquisition, there are two possibilities. If the label and the musician agree that the music was at fault, the musician dons sackcloth and proceeds to undertake his next three recording sessions kneeling on a hard floor. If no agreement can be found, then both the label and the musician undertake a vow of silence for three months.
 
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There's no proof but does anyone really believe this all just randomly happened? No way. Btw, right after Apple announced they would pay during the free trial Nikki Sixx from Mötley Crüe was on CNBC and said labels had been meeting with Apple for 10 days trying to get something worked out. There may not have been coordination between Apple and Taylor Swift but clearly Apple was moving towards paying and realized responding to Swift's letter would be a good PR opportunity.

According to Borchetta, there was no such headway being made.

And it doesn't change the fact that Apple had admittedly wanted to NOT pay the artists.

What's really puzzling, is the idea that this was somehow a clever pre-planned PR stunt. That doesn't make one whit of sense, except maybe to a teen.
 
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Business or not, but she was the only one, who got the balls to do it. In the mean time everybody else, including those potentially affected indie artists, didn't bother to pop the heads out of their butts.

Luckily it turned out good for almost everybody, and gave her a great boost of publicity and sales. A logical consequence.

So wtf is all the hate here?!
 
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I'm amazed how many people proclaim they hate Taylor Swift. You see it in every comments thread, every time. It's as if people need to be the first one to say it like it's a thing or something. Obviously someone out there must like her.

On this forum, it's cool to hate Taylor Swift, it's cool to hate any version of OS X after Snow Leopard, and it's cool to hate AMD.

Seriously, bet none of these people have even met the woman, let alone accomplish half the stuff she's done.
 
I am amazed about Taylor Swift. She is still very young but seems to have a solid business sense. Pull out of Spotify, push Apple to pay, and then sign exclusive deal with Apple Music. Not to mention all those gold and platinum records. I am not a fan of her music, but it does seem she is solid in business. Hopefully she stays true and humble (from what I hear) and does not go to the dark side like so many before her.
Her father, Scott Kingsley Swift, is a Merrill Lynch financial adviser. Her mother, Andrea Gardner (Finlay) Swift, is a homemaker who previously worked as a mutual fund marketing executive. Hence the "solid business sense."
 
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