Current teens barely exercise and eat like crap, not surprising that fitness would not be interesting.
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Teen Interest in Apple Watch Drops Ahead of Launch, iPhone Remains Popular
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Current teens barely exercise and eat like crap, not surprising that fitness would not be interesting.
Once the initial sales froth has gone I still don't believe the Apple Watch will be a runaway success. It's too expensive and there's no real killer app or reason to buy it other than to show off to your mates. It will probably sell well to keep fit fanatics and business types who need a lot of reminders through a busy day.
Maybe interest dropped after launch because they were told by their parents that they wouldn't buy them one.
More like:
September.- Oh look at the new Apple Watch!!! I want one right now!
7 months later.- Apple Watch? That thing hasn't come out yet? lolz.
Actually some of them do. My 17 year old daughter has several watches. But they are purely a fashion accessory for her....the fact it keeps time is purely secondary. No doubt in my mind, she'll pull out her phone before looking at her wrist.
But it's also a 'cheap' accessory. She doesn't have any interest in spending a lot of her money on true real quality timepiece. We talked about the Apple Watch when we were at the Genius Bar a couple of weeks ago and she said she couldn't see the appeal to her or any her friends. She thought it was ugly and didn't didn't see the point it. And she definitely didn't think it was worth the price. (She immediately converted it to hours worked and the other things she could buy.)
She is physically attached to her phone almost every waking moment of the day, but has zero interest in an Apple watch.
This isn't true. My local gym is full of high school brosephs who clearly take care of themselves.....but as others have said teens aren't really that into watches from what I've seen. Heck I didn't think anything of a watch when I was that age, now I love them. The watch was never targeted at teens and this survey is unsurprising and pointless.
Killer apps are different things for different people. When the iPad launched, I didn't see anything that it did that I couldn't live without. When the iPad2 was launched, I had seen the Kindle reader for iOS, which was my killer app. I have bought hundreds of books that I would have never gotten access. Books once again became an impulse purchase.
For the iPhone, it is the iTunes remote. I don't actually use the phone part of the iPhone, In our family, we just text.
A "killer app" is a piece of software that sells the hardware it runs on, like Lotus 123 sold early IBM PCs, Pagemaker sold early Macs, iTunes sold early iMacs, Halo sold Xboxes, etc. Smartphones don't sell to just one market though: there are different killer apps for each market. For young people, it'd be Facebook. For businesspeople, it's Mail. For stay-at-home parents, maybe Angry Birds (I don't know ... not my demo). There aren't many apps to differentiate this smartphone or tablet from that one, if that's the point you're trying to argue, but these apps are creating a demand for the product category as a whole.
There are apps for the Apple Watch that will appeal to certain niches (e.g. the fitness stuff), but so far nothing that's going to excite a mass market to want to buy a new device just to run it on.
I can't help but think you're absolutely correct.
Conversely I'm quite sure with millions and millions to spend on spin control, clever writers on the marketing team are bound to creatively construct a fairly compelling story to hook more Apple devotees into buying.
Perhaps during the honeymoon period Apple will have enough sold to make the Watch an accepted product in their lineup. With so much cash Apple could even subsidize the Watch so as to save face. It doesn't have to be a top seller.
So in fact, she doesn't wear a timepiece: she wears a bracelet that happens to have a clock on it.
I'm 26 years old, make a reasonable amount of income and could easily afford one.
Ever since it has been announced, I've been following the Apple Watch more or less closely.
The question that pops in my mind every time is "What is it even for?". I just don't see any appeal for such a product. Just like every other smart watch out there, it tells the time and mirrors a few of the phone's features.
All the other "features" not pulled directly from what the phone can do are nothing more than gimmicks. I don't need to monitor my heart rate. I don't need to draw things on a tiny screen to send to another tiny screen.
No matter how I look at it, I simply see a useless lump of metal and plastic that'll need charging everyday and adds absolutely nothing to my daily life.
Nobody so far has been able to convince me otherwise.
Ever since it has been announced, I've been following the Apple Watch more or less closely.
The question that pops in my mind every time is "What is it even for?". I just don't see any appeal for such a product. Just like every other smart watch out there, it tells the time and mirrors a few of the phone's features.
All the other "features" not pulled directly from what the phone can do are nothing more than gimmicks. I don't need to monitor my heart rate. I don't need to draw things on a tiny screen to send to another tiny screen.
No matter how I look at it, I simply see a useless lump of metal and plastic that'll need charging everyday and adds absolutely nothing to my daily life.
Nobody so far has been able to convince me otherwise.
11% is still pretty impressive for a new product category if you ask me. If you take 11% of 200 million iPhone 5+ customers, that's 22 million.
I am pretty sure that smartwatches would not be allowed in school. Having evernote at your wrist for a quick cheat sheet whenever you glance at it seems like the first thing students would try. I expect it to be out of the picture for university exams as well.
Crazy that Apple would try and subsidize a product that isn't selling..
If those who doubt the success of the Apple Watch are correct, they would be correct for the very reasons so many predicted before the watch was ever released. Seems to me that subsidizing a mediocre product that was easily predictable by so many could be viewed as managerial incompetence.
Or maybe they can't afford it and their parents won't pay for it.
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It's interesting to compare these stats to the original iPhone.
http://www.ipodobserver.com/ipo/art..._iPhone_High_iPod_Still_Gaining_Market_Share/
Raising unit prices seems to me like a defensive maneuver to shore up profits, by going after the high end and selling it as fashion accessory, reflecting the erosion of the market at the low end, and as a utility device.
As fundamentally meaningless, and biased by a lot of wishful thinking and selective blindness on your part?
For example, a whole bunch of different watch models on Amazon doesn't mean people are buying them. In fact, it could represent manufacturers trying desperately to find something that will recapture the interest of buyers, emphasizing style over function. And you're no better than you accuse him of: extrapolating from your tiny corner of the planet (hint: traveling doesn't put you into contact with a substantially larger percentage of the population) to imagine a world that the rest of us (i.e. more observers than you) are not seeing. The decline in watch-wearing, especially among the young, is well-documented. Your flimsy anecdotal evidence does nothing to refute that, and the strength with which you assert it suggests some kind of emotional investment in the enduring popularity of the buggy whip... I mean wrist watch.
Yep, It was like that on Sunday and Monday here. The stores were crazy busy as usual, but the full-functionality demo watches were getting little attention.
I would be a lot more interested if I could use it without the iPhone, even if only to make/receive calls, so I didn't have to carry an iPhone everywhere. Would be handy if you're at the beach or out for the evening. I know Samsung has a smartwatch that takes a sim card so you can use it as a standalone phone but it's too heavy and bulky for my liking. If Apple could do it right that would worth the money for me.
For test-taking it's a simple matter of changing the instructions from "turn in your calculators, music players, and phones" to "turn in your calculators, music players, phones, and watches (there's a clock at the front of the room)".
More difficult will be setting and applying rules for day-to-day lectures and other classroom activities. The problem there isn't cheating, but distraction.
They brought the price down by getting the mobile networks to subsidise the sales price in return for exclusive contracts. Nobody is going to subsidise the Apple Watch. You're paying £650 for a watch that will be obsolete in a year. Spend that or more on a traditional watch and you would probably expect to keep it for at least a few years.
I only brought up a subsidy business model to save Apple the embarrassing stigma surrounding a failed product.
Other companies are pleasantly devoid of Apples extreme elitist attitude and the culture of supremacy and narcissism nurtured by the previous CEO. Now sustained by the decades old cult like following its hard to imagine Apple ever giving up on the Watch.