When Apple went to ARM silicon, it was clear the entire Apple ecosystem did so. People buying new systems could buy Apple silicone Macs with confidence.
On the Windows PC side, Snapdragon notebooks came out recently with similar benefits, but run emulation and I suspect Intel will continue to dominate the desktop market for a long time (perhaps into perpetuity), and plans to offer a mobile processor that may be competitive with the Snapdragon systems (perhaps without requiring emulation?), so there's a bit of division and confusion. The impression I got from a little cursory review browsing regarding gate Snapdragon notebooks was 'Great, but are you sure you want to get one?'
That said, the powerful battery life advantage Apple's enjoyed in recent years may be coming to an end.
Agreed. I think the Studio should always be on par with or beat any other system (other than a Mac Pro). The top versions (Max and Ultra) should always come across as 'a beast' in reviews.