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Tile Plans to Introduce Item Trackers With Ultra Wideband Support

Baymowe335 said:
Yeah, Apple produces so many irrelevant, non profitable products...your posts are always wrong.
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'my posts are always wrong" lol lets not come across as children here.

- Thus far on AirTags I'm 5-0 (wins) in my debates saying it makes no sense and it's been months and still nothing released nor officially announced. Sure an iOS appearance in beta which nobody in the development community outside of Apple was able to corroborate the leak.

Name me 1 product that Apple has actually made that was so low cost and didn't offer a better end user experience with such low potential margins?

EarPods ... nope - offers much better experience than standard headphones when those debuted and started a trend for remote control for calls/music playback that just wasn't there in the competition and they have a decent markup because the price is not so low.
 
AirTags will be profitable if it's a subscription. It will be cheap, like a few dollars a month or $30/year, or something.

Putting an AirTag in my vehicle is way more positionally accurate (once the UWB iOS device pool grows) than any sort of GPS tracking device.
 
Tile is the tech product I most regret purchasing.

It never worked as claimed but it takes quite a while to realize that. The functionality is further crippled by their determination to get you to pay a monthly subscription. Utterly ridiculous and a big waste of your time. I have never come across a Tile customer who was not disappointed.

We all bought Tile because we saw how useful such a gadget could be if it worked. I sincerely hope that Apple will now deliver a version that works. Bonus points if they can build the same functionality into future iPhones, Watches, Macbooks, and iPads.
 
DevNull0 said:
I've used tile since long before air tags were a rumour. Tile has always been crappy, and the past couple of years they've gotten incredibly bad.

They want a few dollars a month to unlock most of the functionality in the app. I deny the app GPS data since I really don't see the need for them to constantly track my location just to make my tile beep when it's nearby. I get constant nag messages about that.
I turn my phone's bluetooth off once in a while because it sometimes interacts badly with my home theatre receiver. The tile app goes nuts with notifications when I do.
And since an update about 18 months ago, 95% of the time, the tile is unable to make my phone beep even though it's a core function. This is after making sure the app is running, bluetooth is on etc. So all it's good for is to make the tile beep from the phone.

Normally, I'm not an early adopter of Apple products, but I cannot wait for airtags to be released so they can put Tile our of our misery.
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I'm exact same, especially on tracking. BUT the reason the tracking is needed is because if the Tile app "sees" someone elses lost tile, it can report the location to them. Without that, its just a bluetooth key finder.

Thats the weakness that tile will have to fight, because for their finder network to work as planned, people have to have the app installed, and location tracking to be always on. Apple's will do that automatically
 
swester said:
Out of curiosity, what do people actually use these for? I can't think of more than one or two things that ever get regularly misplaced, and those objects (e.g. socks, a credit card, etc) tend to be small enough that having a tag on them wouldn't make any sense...
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I put them in luggage so i can see if bags made in on plane or if they get lost, i have a chance I might know where they are.

I put one in my backpacks, in my cars, and on my keychains. I put one on my drone too but really that was because i was bored
 
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icanhazapple said:
AirTags will be profitable if it's a subscription. It will be cheap, like a few dollars a month or $30/year, or something.

Putting an AirTag in my vehicle is way more positionally accurate (once the UWB iOS device pool grows) than any sort of GPS tracking device.
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i fail to understand why this needs to be a subscription service. you buy the tag - end of story. i'm going to be very pissed if they will charge monthly fees for this. find my works for all of my existing devices without any additional fees.
 
see, if tile focused on making their product great(again), by now they would've had a huge market. instead they waited until apple decided to make a similar product. too little too late.
 
BC2009 said:
It looks very much like Apple delayed AirTags to add support for third-party implementations as well and included Tile as the partner in that.

I'd put my money on Apple announcing Find My support for third-party U1-enabled trackers and bringing Tile out on stage at their announcement.

Apple is trying to avoid anti-trust regulation in a big way right now and I can't see them gambling their more lucrative businesses on the potential revenue of AirTags.
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This makes sense, thanks for your insight!
 
alexandr said:
i fail to understand why this needs to be a subscription service. you buy the tag - end of story. i'm going to be very pissed if they will charge monthly fees for this. find my works for all of my existing devices without any additional fees.
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Access to the millions of iOS devices (and growing every day with people purchasing new phones) that have UWB capabilities that are constantly scanning for UWB signals, which is essentially a private Apple network.
 
Amusing to see repeated stories of "competition" to an unreleased product. Seems more like AirPower the more time goes on, especially given the awkward situation that will probably prevail for much of 2021 that makes the product (somewhat) less useful than it would've been when conceived.
 
icanhazapple said:
Access to the millions of iOS devices (and growing every day with people purchasing new phones) that have UWB capabilities that are constantly scanning for UWB signals, which is essentially a private Apple network.
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yes, that will be apple tags advantage over tile and co, but why am i paying extra for that? this is not something that will cost apple anything to 'run', so to speak. i'm happy to pay whatever they ask for the hardware, but a monthly subscription for something like this seems absurd to me. perhaps i'm still missing something.
 
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