Subtext: We are going to stick to our 2 year design rotation for the iPhone so the iPhone 5s will keep the same design with updated internals. Then next year the iPhone 6 will have a new design and larger screen option. The iPhone 6 will probably follow the iPad lead and come in 2 sizes - 4" and 5".
I suspect they are hoping that the rumoured new cheaper plastic iPhone will keep up their iPhone sales momentum in the meantime.
I suspect they are hoping that the rumoured new cheaper plastic iPhone will keep up their iPhone sales momentum in the meantime.