Tim Cook: "North America was a challenge. We had no growth"

Discussion in 'Apple, Inc and Tech Industry' started by easy-peasy, Feb 9, 2014.

  1. easy-peasy macrumors regular

    Joined:
    Jan 31, 2014
    #1
    No growth? :eek:

    http://www.businessinsider.com/tim-cook-apple-has-stopped-growing-in-north-america-2014-2



     
  2. scaredpoet, Feb 9, 2014
    Last edited: Feb 9, 2014

    scaredpoet macrumors 604

    scaredpoet

    Joined:
    Apr 6, 2007
    #2
    Sensationalist dreck, meant to attract link clicks rather than actually inform anyone with facts.

    From the same article:

    Not only is the author pretty much qualifying his article to the point of making it meaningless, he's also completely ignorant of the fact that while the PC market was shrinking for non-Apple vendors, the Mac market was actually growing quite a bit.

    Of course, that's common sense that's lost on most short term investors: one does not need to overwhelmingly, almost-monopolistically, dominate a market in order to continue to be successful. Apple has proven this over and over again with the Mac product line. It has survived for nearly two decades without even cracking double-digit market share, yet continues to turn profits and lead the industry in terms of financial performance.

    It's just more of the same attempts at creating panic in the market. Evidently, $13.1 billion dollars in profit over the last three months means only one thing:

    [​IMG]
     
  3. nfl46 macrumors 603

    Joined:
    Oct 5, 2008
    #3
    Let me say it before someone says it, "IF the iPhone screen was bigger then sales would pick up." Smh. I can't stand hearing that. Something like that would be a top comment on BGR by Android fan boys.
     
  4. T5BRICK macrumors 604

    T5BRICK

    Joined:
    Aug 3, 2006
    Location:
    Oregon
    #4
    Every time Apple releases a new iPhone, sales DO pick up. It would be interesting to see what would happen if they moved away from their yearly upgrade cycle. I don't see the need for a larger screen, but if one was available, there are a lot of people who'd buy one.
     
  5. rmhop81 macrumors 68020

    rmhop81

    Joined:
    Apr 4, 2005
    Location:
    Dallas, TX
    #5
    I'm not an android fan boy.....

    They need to mix it up a little. I only get iPhone 3, 4, and 5 as I don't get the point of upgrading to a the S model that looks exactly the same. Provide a different look, make the screen bigger....do something!

    I'm not saying we need a galaxy note 3 size phone, but give some kind of upgrade or change that will make consumers happy.

    Just Bc u are happy with what they offer doesn't mean others can't disagree. They offer a bigger screen? So what, don't buy it!

    They don't cater to the tech savvy....they cater to the "I got to have an iPhone so bad I don't care if the iPhone 4 is 3 years old". Those people don't buy new iPhones every year. They buy it once and don't get another one for 2-3 years. Tech savvy folks would upgrade all the time if they felt the upgrades were necessary. But when u keep doing the same predictable upgrades there isn't going to be a ton of new growth.
     
  6. I7guy macrumors G5

    Joined:
    Nov 30, 2013
    Location:
    What Exit?/Saguaro Country
    #6
    13.1 billion does not cater to the "I'll die unless I get an iPhone" crowd. They will not follow the android model. And what makes you think their customers aren't happy? The ones that aren't go somewhere else. In the meantime apple seems to be bringing in new business with decent profits.
     
  7. rmhop81, Feb 9, 2014
    Last edited: Feb 9, 2014

    rmhop81 macrumors 68020

    rmhop81

    Joined:
    Apr 4, 2005
    Location:
    Dallas, TX
    #7
    Once these people get an iPhone they aren't buying another one for many years....they said the growth wasn't there. I'm not going android, but I see no point of upgrading every time a new iPhone comes out. The S model is barely an upgrade. Some people buy no matter what. Doesn't hurt to offer some variety.
    Their variety is the 5c that no one wants.

    Don't get me wrong I spend big money on apple gear and constantly upgrade when it's worth it. But most people once they get the iPhone won't upgrade for awhile. Sure some people upgrade all the time, but that isn't going to be a massive growth for apple.
     
  8. I7guy macrumors G5

    Joined:
    Nov 30, 2013
    Location:
    What Exit?/Saguaro Country
    #8
    I would say two year upgrade cycle for most people from what I've seen from my iPhone owning friends. Actually two years on general from people who own cell phones.

    There are always junkies and fanatics that upgrade every two minutes but it seems apple introduces enough new features in the "s" model to draw new customers or customers wanting an upgrade.

    Seems between the 5c and 5s they covered a wider swath than previously covered with "s" models alone.
     
  9. rmhop81 macrumors 68020

    rmhop81

    Joined:
    Apr 4, 2005
    Location:
    Dallas, TX
    #9
    There's also a whole other segment that don't upgrade based on contract cycle. Plenty of older people will keep them until the device just doesn't work. My MIL had a hard time spending $50 on her iPhone 4 and had talked about getting one for years. She won't get a new one for a very long time. My parents are the same way. So if most upgrade every 2 years or more, where is new growth gonna come from?
     
  10. I7guy macrumors G5

    Joined:
    Nov 30, 2013
    Location:
    What Exit?/Saguaro Country
    #10
    I kept my blackberry for four years. 13.1 billion when people like your parents, MIL and me don't upgrade often indicates plenty of people buy apple products. I'm probably going to upgrade to the iPhone 6 assuming apple has a screen size small enough for me.
     
  11. rmhop81 macrumors 68020

    rmhop81

    Joined:
    Apr 4, 2005
    Location:
    Dallas, TX
    #11
    Yeah, but they aren't gonna upgrade again for a very long time since they now own an iPhone. Adding more variety would help. But slapping a colorful back plate and calling it a new phone is pretty ridiculous.
     
  12. PNutts macrumors 601

    PNutts

    Joined:
    Jul 24, 2008
    Location:
    Pacific Northwest, US
    #12
    Yes, there's been less innovation and more incremental upgrades for the past couple of iPhones.
     
  13. jav6454 macrumors P6

    jav6454

    Joined:
    Nov 14, 2007
    Location:
    1 Geostationary Tower Plaza
    #13
    Yes, it is the biggest lie out there. Years of 3.5" screen still sold several million iPhones in the world filled with 4.5"+ phones from Android.
     
  14. chabig macrumors 68040

    Joined:
    Sep 6, 2002
    #14
    This comment is also highly questionable, and should not be taken as truth. Don't high end Android phone cost the same as an iPhone?
     
  15. jav6454 macrumors P6

    jav6454

    Joined:
    Nov 14, 2007
    Location:
    1 Geostationary Tower Plaza
    #15
    Depends, what "Android device" are you comparing to. It's easy to compare an Andoird tablet to an iPhone and that might hold true. Or you might as well compare small Android phone and it also might be true.

    It's always nice to see what the "Android device" is. Otherwise, pure BS.
     
  16. I7guy macrumors G5

    Joined:
    Nov 30, 2013
    Location:
    What Exit?/Saguaro Country
    #16
    IMO, the 5s has been one of the most innovative phones released of late.
     
  17. chabig macrumors 68040

    Joined:
    Sep 6, 2002
    #17
    That's what "innovation" is.
     
  18. PNutts macrumors 601

    PNutts

    Joined:
    Jul 24, 2008
    Location:
    Pacific Northwest, US
    #18
    Yeah, I was too quick on the trigger for the 5s: Touch ID, 64 bit, motion chip.

    Innovation. From the link (emphasis mine), "Innovation differs from improvement in that innovation refers to the notion of doing something different rather than doing the same thing better." Innovation was the first iPhone when everyone else was trying to make a perfect keyboard.
     
  19. chabig macrumors 68040

    Joined:
    Sep 6, 2002
    #19
    OK. By that definition there has been less innovation. Who cares? iPhones got better.
     
  20. jamezr macrumors G4

    jamezr

    Joined:
    Aug 7, 2011
    Location:
    US
    #20
    That is the biggest misconception out there…. Apple says a 3.5 inch screen is perfect. We know better what you need and want. Then along comes the 4 inch iPhone …oh ya…this one is best for you see we made it longer for you….we know better what you want. But in the meantime Android caught up and passed the iPhone. The larger screen phones are outselling the iPhone and dominating worldwide sales and closing the gap in the US market. But once Apple releases a larger screen iPhone all you naysayers will be back on the wagon….."see we told you Apple knows best what we need"
    Clearly there is a rather large market for a larger screen phones world wide. No growth in the US? Give the buying public what they want……release a larger screen phone. Go to a twice yearly release cycle. See how growth in the US is after that…..
     
  21. scaredpoet macrumors 604

    scaredpoet

    Joined:
    Apr 6, 2007
    #21
    Would TouchID also not be an innovation? There's wasn't something like it on smartphones before this to make "better;" it's a "different" approach to authentication.

    The motion chip in itself might not be an innovation if you're extremely strict about the word, but it certainly is a foundation for other innovations: the Fit Bit, Nike Fuel Band, and apparently the upcoming iWatch to name a few.

    Don't buy this? Then if we go that route, *I* don't buy that the iPhone was an innovation at all. Since we're splitting hairs, the iPhone at its core is just a "different" way of doing something that had been done for years before Apple even tried: a smartphone. Which by the way, was pretty half-baked and of lower functionality than its peers when it first came out: no apps, no cut and paste, no 3G, no MMS, and a less-than-standard headphone jack that required an adapter for most headphones. How can we not call Touch ID and M7 innovations, while a glorified, revamped smartphone with a marginally better touch screen from previous generations gets a pass?

    It all boils down, once again, to innovation being subjective and judged by people with agendas. Depending on who you're rooting for in this race, either every tiny new feature is innovative, or a complete reinvention of the smartphone is merely a natural iterative progression. Which is why the results are what matters, more than what it took to get there.
     
  22. jav6454 macrumors P6

    jav6454

    Joined:
    Nov 14, 2007
    Location:
    1 Geostationary Tower Plaza
    #22
    I love the 3.5" form factor. Don't get me wrong. I think Steve got it right off the bat and a bigger screen (even today's iPhones) is a mistake.

    I feel that a bigger screen selling point is more of a "what else can we do to sell more" rather than a true feature that people can love and get behind.

    Now, a bigger screen does help people with big fingers, but that is just a small percentage of people. I don't need a phablet in my pocket, I need my phone that just happens to do these awesome things on a screen size.
     
  23. jamezr macrumors G4

    jamezr

    Joined:
    Aug 7, 2011
    Location:
    US
    #23
    I don't see it that way...the sales of larger screen phones in 5 inch range bear this out. I am not talking about phablets........5.5 or larger.....that is a separate niche space. But look at the sales figures that have been posted on MR numerous times. They all lead to 4.7 to 5.5 inch phones out selling all others. Given the sales figures....the consumers want a larger phone. Why would Apple not give the consumer what they want? Would that not lead to more sales in the US? Would that be considered growth?
    So releasing a larger screen iPhone would be to meet consumer demand and not just to do so because the an can.....
     
  24. jav6454 macrumors P6

    jav6454

    Joined:
    Nov 14, 2007
    Location:
    1 Geostationary Tower Plaza
    #24
    You keep forgetting one important aspect. Apple has never released something upfront that the consumers wanted. After all, it was Steve's and Apple's motto that the consumer doesn't know what they want; and they'd be right. There is always someone who is never satisfied.

    So going bigger, while it makes sense due to sales of larger devices, is not the way to go.

    I can see mobile payments as an area that would bring to the iPhone much more features than just a a screen increase.
     
  25. charlituna macrumors G3

    charlituna

    Joined:
    Jun 11, 2008
    Location:
    Los Angeles, CA
    #25
    While that might be true, it isn't necessarily because it's bigger. Could just be it's new. Apple could possibly release a dumb flip phone and make tons of sales.
     

Share This Page