Samsung and others are lobbying hard to keep iPhones from competing with their lower end smartphones.
Uh, a 400.00 (in the us)se iphone which is the lowest priced already does not compete with lower end android. In fact a moto x style/pure, a flagship device, is about 300.00. I'm just saying iphones may sell and may sell well but they are in no way competing with lower end smartphones. It's on their own merit.
In fact I bet, like here in mexico, iphones cost quite a bit more than in the us. An se starts at 9000. pesos or 525.00 us. That in no way competes with low end smartphones, a moto g turbo goes for 4600. off moto mexico with fast charging and it's half the price of the se and even a moto x style/pure goes for 8500.. Lower end phones go for 100.00 us or so and is really what most people use. Not a lot of people want to pay thousands of pesos more for a tiny screen.
Just to show the price difference a 6s starts at 694.00 and a 6s plus is 958. Those prices are for a 16gb and no expansion card slot.
I'm not saying iphones are bad phones. I'm just saying that anyone that thinks any iphone that is competing in the lower end smartphone market needs to take a closer look. Especially in many places other than the us. Android phones do not have the same markup here as iphones do. I understand it's a us company but they are still made in china like pretty much all the others. I have never seen a 6 or 6 plus in the wild here and no competetion in the lower market is why apple has a 6% market share in all apple products.
Apple is really in their own slot in places like this, they are not competing with anyone. People that can afford the extravagance. I have a feeling india is a lot the same way.
I know it's more competetive in the us, but that has nothing to do with places like this.
OK, I just did some checking around and it appears dollar wise the se is about the same price as here in mexico. How is 525.00 competing in the lower smartphone market? It's not, that's the problem. Not to mention 525.00 looks a lot different to most people in places like this and india than it does to people in the us, guaranteed. 525.00 is months of work to most people here, 48% earn about 100.00 a month.
I know this is a long winded post but people in the us and possibly europe do not understand that much poorer countries have to pay something like 30% more for even the cheapest smartphone. The se is not a competitor for the lower end market for 525.00 for the 16gb model, it's just a lower top end mini phone. The 6 and 6s family are in the luxury range.
I guess you missed that part, even with less than 2% of the market share the hunger for an Apple product is increasing in the metros, and is growing rapidly. This is just a wise business decision.
Though I agree with you on the other front.
At 525.00 for a low end se with 16gb I doubt it will ever get above the percentage here in mexico which is 6%. Apple does not in any way have anything to compete in the lower to mid even price range.