Airlines are not making money off coach seats. Airlines are businesses, the main goal of a business is to turn a profit. Since people have demanded more and more for less and less, they have to nickel and dime you to break goddamn even. (This isn't just to jknight, this is to everyone): When you fly, don't bitch about the prices: you're basically paying for the cost to get you on the aircraft and fly you there. Consider the fact that the costs to the airline of flying are incredibly expensive and rising. Paying the $5 for that much enjoyed vat of wine, accepting that $100 business-class upgrade offer if you can, that basically allows the airline to earn it's slim profits. But, people demand more for cheaper. I know I probably sound like the CEO of American Airlines after a few drinks, but it's been irritating me because i've heard a lot of complaining about airline ticket prices with much ignorance.